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How to go viral on social media 
How election misinformation is another wake-up call for critical thinking
How election misinformation is another wake-up call for critical thinking,  
Dashni Vilakazi, member of the IAB South Africa Influencer Marketing Committee and Managing Director at The MediaShop. Source: Supplied.
Decoding influencer marketing in SA: Challenges, strategies, and impactful insights 
How election misinformation is another wake-up call for critical thinking
How election misinformation is another wake-up call for critical thinking

By Marilette Pretorius 3 days

Dashni Vilakazi, member of the IAB South Africa Influencer Marketing Committee and Managing Director at The MediaShop. Source: Supplied.
Decoding influencer marketing in SA: Challenges, strategies, and impactful insights

By Dashni Vilakazi 3 days

Image supplied. Head of IAB South Africa’s Agency Council and managing director of Machine_ Robyn Campbell examines four trends impacting the digital media industry
#Bookmarks2023: 4 trends impacting the digital media industry

  27 Jul 2023

Image supplied. The first Bookmarks Finalists' Showcase feature panlists (l to r:) Executive creative director at Ogilvy South Africa - Alex Goldberg, EssenceMediacom SA social media director- Luzuko Tena, head of group digital communications at Sasol - MJ Khan and senior manager: digital at SuperSport - Rikashni Rangasamy
#Bookmarks2023: Inaugural Bookmarks Finalists' Showcase a wealth of insights and engagement

27 Jul 2023

The Creative Circle Full Circle: Happening today!
The Creative Circle Full Circle: Happening today!

25 Jul 2023

#Bookmarks2023: The IAB SA 2023 Bookmark Awards: All you need to know
#Bookmarks2023: The IAB SA 2023 Bookmark Awards: All you need to know

25 Jul 2023

Source:
Elon Musk rebrands Twitter to X

24 Jul 2023

Image supplied: Springbok teammates Frans Malherbe, Damian Willemse, Canan Moodie, and Siya Kolisi are joined by The Kiffness in the Green Mamba, the Bok team’s official Toyota Hilux
Toyota South Africa's Springbok The Kiffness campaign resonates with fans

24 Jul 2023

Challengers to Watch 2023: Mastodon
Challengers to Watch 2023: Mastodon

, eatbigfish  24 Jul 2023

Unveiling the overlooked: The key qualitative metrics in influencer campaigns
Unveiling the overlooked: The key qualitative metrics in influencer campaigns

Style ID  21 Jul 2023

Marketers, #DoMore celebrating and collaborating on Biz
Marketers, #DoMore celebrating and collaborating on Biz

Bizcommunity.com  19 Jul 2023

Amazon overtakes Apple, becomes the world's most valuable tech brand
Amazon overtakes Apple, becomes the world's most valuable tech brand

19 Jul 2023

Why copy+paste influencer campaigns don't work
Why copy+paste influencer campaigns don't work

Style ID  19 Jul 2023

Enter the Assegai Awards 2023 and showcase your excellence
Enter the Assegai Awards 2023 and showcase your excellence

DMASA  18 Jul 2023

Miss Albany, the image of joy, shows the power of social media
Miss Albany, the image of joy, shows the power of social media

  17 Jul 2023

#Cannes2023: A shifting Cannes as diversity grows
#Cannes2023: A shifting Cannes as diversity grows

  14 Jul 2023

Always P&G empowers South Africa on Menstrual Hygiene Day with #BloodSisters campaign
Always P&G empowers South Africa on Menstrual Hygiene Day with #BloodSisters campaign

Proctor & Gamble  14 Jul 2023

Transforming likes to sales: Mastering the 6-step influencer marketing strategy
Transforming likes to sales: Mastering the 6-step influencer marketing strategy

, Humanz  14 Jul 2023

Source: © 123rf South Africans spend over three and a half hours a day on social media
Social media: A pillar of marketing, not the foundation

  13 Jul 2023

Threads by Instagram. Source: Supplied
Threads dethrones ChatGPT as fastest consumer app to 100 million

  12 Jul 2023

Image supplied. Tara Turkington CEO of Flow Communications asks to "Thread" or not to "Thread"?...
To "Thread" or not to "Thread"?

  11 Jul 2023

From insights to influence: Social listening as a tool for social responsibility
From insights to influence: Social listening as a tool for social responsibility

, Meltwater  11 Jul 2023

Source: © TikTok TikTok communities, such as BookTok with over has over 1.5 billion video views, offer brands the opportunity to reach consumers
TikTok communities: Aligning with authentic connections in the digital space

  10 Jul 2023

Image supplied. Lebo Moerane, joint head of social at VMLY&R South Africa, takes a first look at Threads and what brands should be taking note of
8 considerations brands need to take note of when looking at Threads

  10 Jul 2023

Take control of your future with our step-by-step digital marketing training
Take control of your future with our step-by-step digital marketing training

Yashtech Consulting  10 Jul 2023

Why Meta's Threads app is the biggest threat to Twitter yet
Why Meta's Threads app is the biggest threat to Twitter yet

  7 Jul 2023

Meta takes on Twitter with Threads and wins in the market
Meta takes on Twitter with Threads and wins in the market

  6 Jul 2023

TikTok shakes up SA social media 'Big Five'
TikTok shakes up SA social media 'Big Five'

Ornico  3 Jul 2023

Experts say Elon Musk's decisions undermine new CEO. Source: Reuters.
Elon Musk's Twitter rate limits could undermine new CEO, ad experts say

  3 Jul 2023

First 1000-influencer activation from Brand Influence and Avon
First 1000-influencer activation from Brand Influence and Avon

Brand Influence  3 Jul 2023

MTN SA collabs with Meta to offer users daily free 15MB of Facebook
MTN SA collabs with Meta to offer users daily free 15MB of Facebook

30 Jun 2023

Source: © Egor Kotenko The SA Social Media Industry Report 2023 shows a strong correlation in South Africa between access to social media and privilege.
Social media access in SA linked to privilege, while AI emerges as game-changer

  30 Jun 2023

More Social Media news

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The Creative Circle Full Circle: Happening today!
The Creative Circle Full Circle: Happening today!

25 Jul 2023

#Bookmarks2023: The IAB SA 2023 Bookmark Awards: All you need to know
#Bookmarks2023: The IAB SA 2023 Bookmark Awards: All you need to know

25 Jul 2023

Source:
Elon Musk rebrands Twitter to X

24 Jul 2023

Image supplied: Springbok teammates Frans Malherbe, Damian Willemse, Canan Moodie, and Siya Kolisi are joined by The Kiffness in the Green Mamba, the Bok team’s official Toyota Hilux
Toyota South Africa's Springbok The Kiffness campaign resonates with fans

24 Jul 2023

Challengers to Watch 2023: Mastodon
Challengers to Watch 2023: Mastodon

,   24 Jul 2023

Unveiling the overlooked: The key qualitative metrics in influencer campaigns
Unveiling the overlooked: The key qualitative metrics in influencer campaigns

  21 Jul 2023

Marketers, #DoMore celebrating and collaborating on Biz
Marketers, #DoMore celebrating and collaborating on Biz

  19 Jul 2023

Amazon overtakes Apple, becomes the world's most valuable tech brand
Amazon overtakes Apple, becomes the world's most valuable tech brand

19 Jul 2023

Why copy+paste influencer campaigns don't work
Why copy+paste influencer campaigns don't work

  19 Jul 2023

Enter the Assegai Awards 2023 and showcase your excellence
Enter the Assegai Awards 2023 and showcase your excellence

  18 Jul 2023

Miss Albany, the image of joy, shows the power of social media
Miss Albany, the image of joy, shows the power of social media

  17 Jul 2023

#Cannes2023: A shifting Cannes as diversity grows
#Cannes2023: A shifting Cannes as diversity grows

  14 Jul 2023

Always P&G empowers South Africa on Menstrual Hygiene Day with #BloodSisters campaign
Always P&G empowers South Africa on Menstrual Hygiene Day with #BloodSisters campaign

Proctor & Gamble  14 Jul 2023

Transforming likes to sales: Mastering the 6-step influencer marketing strategy
Transforming likes to sales: Mastering the 6-step influencer marketing strategy

,   14 Jul 2023

Source: © 123rf South Africans spend over three and a half hours a day on social media
Social media: A pillar of marketing, not the foundation

  13 Jul 2023

Threads by Instagram. Source: Supplied
Threads dethrones ChatGPT as fastest consumer app to 100 million

  12 Jul 2023

Image supplied. Tara Turkington CEO of Flow Communications asks to "Thread" or not to "Thread"?...
To "Thread" or not to "Thread"?

  11 Jul 2023

From insights to influence: Social listening as a tool for social responsibility
From insights to influence: Social listening as a tool for social responsibility

,   11 Jul 2023

Source: © TikTok TikTok communities, such as BookTok with over has over 1.5 billion video views, offer brands the opportunity to reach consumers
TikTok communities: Aligning with authentic connections in the digital space

  10 Jul 2023

Image supplied. Lebo Moerane, joint head of social at VMLY&R South Africa, takes a first look at Threads and what brands should be taking note of
8 considerations brands need to take note of when looking at Threads

  10 Jul 2023

Take control of your future with our step-by-step digital marketing training
Take control of your future with our step-by-step digital marketing training

Yashtech Consulting  10 Jul 2023

Why Meta's Threads app is the biggest threat to Twitter yet
Why Meta's Threads app is the biggest threat to Twitter yet

  7 Jul 2023

Meta takes on Twitter with Threads and wins in the market
Meta takes on Twitter with Threads and wins in the market

  6 Jul 2023

TikTok shakes up SA social media 'Big Five'
TikTok shakes up SA social media 'Big Five'

  3 Jul 2023

Experts say Elon Musk's decisions undermine new CEO. Source: Reuters.
Elon Musk's Twitter rate limits could undermine new CEO, ad experts say

  3 Jul 2023

First 1000-influencer activation from Brand Influence and Avon
First 1000-influencer activation from Brand Influence and Avon

  3 Jul 2023

MTN SA collabs with Meta to offer users daily free 15MB of Facebook
MTN SA collabs with Meta to offer users daily free 15MB of Facebook

30 Jun 2023

Source: © Egor Kotenko The SA Social Media Industry Report 2023 shows a strong correlation in South Africa between access to social media and privilege.
Social media access in SA linked to privilege, while AI emerges as game-changer

  30 Jun 2023

Source:
Decode Communications launches first social media summit for government

30 Jun 2023

Image supplied. Beïnvloedbaar (Influenceable), a new movie, shows the dark side of social media, influence and power
New local movie shows dark side of social media

29 Jun 2023

Brand Finance Media rankings: Twitter down while Google maintains top spot for third year running
Brand Finance Media rankings: Twitter down while Google maintains top spot for third year running

27 Jun 2023

Source: © The Reading List The cover of Freedom Writer: My Life and Times, the autobiography of legendary journalist Juby Mayet
Sanef fund to fight misinformation on journalism

  27 Jun 2023

Source:
Unlocking untapped potential: SA brands slow to use WhatsApp's marketing power

27 Jun 2023

Brand Influence's Gen Z campaign ignites frenzy for Prime Hydration launch at Checkers
Brand Influence's Gen Z campaign ignites frenzy for Prime Hydration launch at Checkers

  27 Jun 2023

Source: © Cannes Lions The final Cannes Lions were announced on Friday evening
#Cannes2023: FP7 McCann and Ogilvy top agencies

26 Jun 2023

Ogilvy launches specialised hub to help brands harness the power of TikTok
Ogilvy launches specialised hub to help brands harness the power of TikTok

  26 Jun 2023

Image supplied. A mixed-reality game, Eggscape, which features an egg character
#Cannes2023: Diary of Creative Circle. Jeff Harvey: Human creativity alive and well

24 Jun 2023

The South Africa, Kenya and Dubai won bRonze and Gold Lions at the last awards evening at the 2023 Cannes Lions
#Cannes2023: SA Young Lions win Gold, Dubai wins Gold, SA and Kenya bring home Bronze

24 Jun 2023

Source: © Ad Age Bread of the Nation, AB InBev SA, Castle Lager, from Ogilvy, Cape Town SA is shortlisted in the Titanium Lions
#Cannes2023: Grand Prix for Saudi Arabia and Ogilvy SA shortlisted in Titanium Lions

23 Jun 2023

Image supplied. Kabelo Moshapalo, chief creative officer Ogilvy and fellow Cannes visitors
#Cannes2023: Diary of Creative Circle. Kabelo Moshapalo: "It all started with film..."

23 Jun 2023

More Social Media news

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