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Customer experience within the medical aid industry

The medical aid industry was thriving and performing above the Ask Afrika Orange Index benchmark, displaying a positive response to the market...

By Sarina de Beer and Dr Amelia Richards, Issued by Ask Afrika 9 hours ago

Tackling the Business of Experience in times of uncertainty

Haydn Townsend, managing director for Accenture Interactive in Africa, shares some insight into the Business of Experience (BX)...

By Evan-Lee Courie 2 days ago

More than half of global business leaders don't expect economic recovery until 2022

With widespread economic concern and severe constraints, Kantar has identified the three core strategies marketing teams should pursue to support their business's 'rebound and recovery' strategy...

By Barbara Cador, Issued by Kantar 25 Feb 2021

Adclick website launch 2021

Adclick Africa, one of South Africa's leading performance marketing agencies launches its new website in 2021...

Issued by 356 Oak Holdings 12 Feb 2021

How customer communication will evolve in 2021

By now, it's clear that 2020 was a year of managing the unexpected and looking for the silver lining. This is especially true when it comes to customer communication. After years of digital-led evolution, even the biggest laggards were forced to revolutionise their customer communications...

By Brent Haumann 12 Feb 2021

Common mistakes to avoid when crafting the ultimate customer experience

Creating a memorable customer experience is fast becoming a top priority for businesses - and for good reason...

10 Feb 2021

How to drive sales with customer-unique content

A unique customer experience has fast become a top priority for businesses, and 2021 will be no different. Customers no longer base their loyalty on price or product. Instead, they stay loyal with companies due to their experience...

By Greg Chen 9 Feb 2021

Customer-influenced content leads the way for digital signage

Brick-and-mortar stores have been under pressure with the onslaught of online shopping for several years but the Covid-19 pandemic created a new set of challenges for retail stores...

3 Feb 2021

It's time to create meaningful brand connections

Across the board, 2020 was characterised by survival, and the ever-evolving coronavirus pandemic tested the resolve of people and brands alike...

By Lauren Crooks 3 Feb 2021

A new year, a new customer experience

Given the massive insurgence towards creating a digitally sustainable platform to ensure brand longevity, companies have had to rapidly adapt and scale their online proficiencies. This was in large part due to the evolving consumer who prioritised safety over price and choice...

By Shaheer Lala 1 Feb 2021

Is UX the new CX?

One of the most significant pivots in 2020 we had to make was to adapt to digitisation - quickly! There isn't an industry or business model that was exempt from having to push all existing digitisation efforts to the next level...

By Johan Kruger 26 Jan 2021

Inclusive design is transforming the customer journey

Embracing inclusive design is a pathway to innovation that organisations ignore at their peril. Before now, it was common for the industry to see accessibility and inclusion as a box to tick somewhere within the design or process...

By Reynhardt Uys 26 Jan 2021

Why smart packaging can be a valuable brand differentiator

The new era of smart packaging, and consequently products, will connect, improve and transform industries and shape new consumer expectations...

By Robert Lockyer 21 Jan 2021

Great customer experiences can be manufactured

Great customer experience is understood by most businesses. By providing outstanding customer experience they know it will help their organisation stand out from competitors while fostering loyalty and trust...

By Brent Haumann 18 Jan 2021

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