Marketing & Media News South Africa

Joe Public United's group chief strategic officer, Laurent Marty, tackles the subject of a new age in marketing - namely, the rise and growth of science-based advertising. Here, he describes how strategic planners should embrace essential new insights in order to reach maximum efficiency through creative campaigns...

WATCH: In this exclusive interview with Africa Brand Summit convenor, Solly Moeng, Bizcommunity's Marketing & Media editor Juanita Pienaar finds out more about the summit, Moeng's passion for Africa and his vision for the event going forward...

Politics editor Thabo Leshilo asked the Anton Harber, the veteran South African journalist, editor and journalism professor at the University of the Witwatersrand to provide the highlights of his new book: For the Record: Behind the Headlines in an Era of State Capture...

Cape Times editor Siyavuya Mzantsi has been announced as the Africa grand prize winner and one of the winners in the Leadership category at the International News Media Association's 30 Under 30 Awards...

Filip von Reiche, senior vice president, Enablement Services at Acceleration, lists eight steps you can take to streamline your business via marketing automation...

Tyrone Van Heerden, head of strategy at Iris, looks into the continuous trend of the cancel culture, the impact that it has on brands and how communications professionals can try and reduce the risk...

VMLY&R's global CEO Jon Cook shares his views on what's happening from a diversity, equity and inclusion standpoint...