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Promoted content

Here's why Conversational Marketing is key to accelerating revenue

If consumers are no longer buying things the way they used to, you can safely assume that the way businesses have been taught to sell things is not half as effective as it was years ago...

Issued by Vyb 3 days ago

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The power of email marketing

Standing the test of time, through Myspace, Facebook, Instagram, TikTok and even a global pandemic, email marketing is still one of the most effective methods for reaching and engaging target audiences...

By Chelsey Hale 3 hours ago

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Mass personalisation - A targeting paradox

Isla Prentis, head of Tirisano Consulting at The MediaShopon comments on the topic of personalisation in marketing...

By Isla Prentis 2 hours ago

Company News

FNB Art Joburg launches 2020 fair online

FNB Art Joburg will launch the 13th edition of the fair online from 6 -18 November 2020. The shift in dates has given the team time to curate a collection that will give art lovers access to an experience which captures the best parts of a live showcase while respecting the times...

8 minutes ago

Agency Scope Insights: Marketing in an unprecedented time

The fourth edition of Agency Scope 2020/21 commences fieldwork in early 2021 and Johanna McDowell, Scopen Partner and director for the UK and South Africa, notes that in this unprecedented time, information that enables agencies to see their positioning in the market through marketers eyes is invaluable...

By Johanna McDowell 3 hours ago

Location, location, location

This article from Brainstorm magazine's August 2020 issue is reproduced with the permission of ITWeb...

By Andre van Niekerk, Issued by Vicinity Media 5 minutes ago

Digital Kungfu delivers 50 sales qualified leads to accelerate Epson's deal closure rate

A localised campaign addressing uniquely South African business challenges delivers results for Epson...

Issued by Digital Kungfu 9 minutes ago

Webinar on brand intelligence trends and insights in telecommunications in South Africa

Join Ornico and leading industry thinkers on Tuesday, 10 November 2020, at 10h00, as we discuss current and future trends that are shaping the telecommunications industry in South Africa...

Issued by Ornico 18 minutes ago

Beauty is in the eye of the beholder: OOH media drives online sales for local SME

Earlier this year, Tractor Outdoor - one of South Africa's largest out of home (OOH) and digital out of home (DOOH) media owners - launched its SME advertising fund, with the intention of supporting businesses that were hardest hit by the pandemic...

Issued by Tractor Outdoor 53 minutes ago

Why microlearning is making a big impact on business

Over the past 20 years, the human attention span has rapidly decreased from 12 seconds to eight seconds, according to a Microsoft study...

Issued by G&G Digital 1 hour ago

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