#BizTrends2021

Marketing & Media trends

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The new social networks
The new social networks

Move over Facebook and WhatsApp; there are new social networks on the block and they have been taking the world by storm...

2 hours ago

#PulpNonFiction: Be brand aware and beware of hypocrisy
#PulpNonFiction: Be brand aware and beware of hypocrisy

This week Bronwyn Williams draws parallels between an 18th century novella and the perils of brand woke washing...

By Bronwyn Williams 1 hour ago

Company News
Fair Cape Dairies and Cape Talk #HelpTheHelpers partnership sees another R250,000 worth of dairy products donated to Western Cape feeding schemes

Late last year, the Fair Cape Cares Foundation donated a further R250,000 worth of dairy products to feeding schemes in the Cape Town area in conjunction with Pippa Hudson's show on Cape Talk...

Issued by Primedia Broadcasting 1 hour ago

Digital Kungfu delivers a 24:1 return on investment for MC3 Cloud in English and French-speaking African regions

When you have an urgent campaign that needs to be deployed quickly, efficiently and effectively, there's only one partner to turn to: Digital Kungfu...

Issued by Digital Kungfu 3 hours ago

D&AD launches New Blood Awards 2021 creative campaign

D&AD has launched the creative campaign for this year's New Blood Awards, Ceremony, Festival and Academy, entitled 'Your Butterfly Effect'...

2 days ago

Mzwandile Nzimande aka DJ1D dies after testing positive for Covid-19

Mzwandile Nzimande, also known as DJ1D, has died. The Nzimande family confirmed that he died on Wednesday, 13 January 2020 at 9am at the Olivedale Clinic in Johannesburg after testing positive for Covid-19...

3 days ago

Driving thought leadership through impactful content

The term "thought-leader" has become quite a buzzword in recent years, particularly in relation to the rapid rise of "influencers" on social and digital media. However, being a thought-leader is not reserved for celebrities and the like alone...

By Mimi Kalinda 3 days ago

What to expect from digital in 2021

A major takeaway from the pandemic is that it permanently changed consumer behaviour, both online and offline, and marketing professionals, businesses and organisations need to adapt to this behaviour change...

By Desirée Gullan, Issued by G&G Digital 3 days ago

#BehindTheMask: Brandt Botes, CD of design at Old Friend Young Talent

This week, we go behind the mask with Brandt Botes, creative director of design at Old Friend Young Talent...

By Jessica Tennant 3 days ago

Lars Lehne joins Incubeta as group CEO

Lars Lehne has been appointed group CEO of Incubeta, the South African-born, global independent digital marketing services group...

By Evan-Lee Courie 3 days ago

Ogilvy names James Kinney as global chief diversity, equity and inclusion officer

Ogilvy has announced that James Nicholas Kinney has been appointed global chief diversity, equity and inclusion officer and chief people officer for North America...

Issued by Ogilvy South Africa 3 days ago

Embrace the 'inclusion revolution'

Given that 70% of consumers prefer to buy from brands that are inclusive, marketers are embracing the "inclusion revolution" by means of ad campaigns, social content and CSI initiatives...

By Nicky Brand 3 days ago

#BizTrends2021: The rise of D2C

The direct-to-consumer model allows deeper brand relationships and an omnichannel approach to deriving value...

By Michael Smollan 3 days ago

Information Regulator engages Facebook SA over privacy policy

South Africa's Information Regulator met Facebook South Africa this week to discuss its revised WhatsApp privacy policy...

3 days ago

Report reveals the impact of Covid-19 on journalism

The Thomson Reuters Foundation has released a report containing the voices of journalists working across the Global South and Emerging Economies highlighting the challenges faced by the profession during the pandemic...

2 days ago

Cellular client case study shows store visits up by 71%

A national cellular company with 282 physical store locations signed up for Location Bank's help. We got to work, boosting this brand's digital footprint for a stellar ROI...

Issued by Location Bank 3 days ago

TikTok strengthens privacy and safety settings for youth

TikTok has announced that it will be changing the default privacy setting for all registered accounts of users aged 13-15 years old to private...

2 days ago

Re-engaging and reimagining the SA sponsorship industry

The statement "we are not having fun together right now" really describes the current reality in the leisure activities, sport, entertainment and live events space...

By Judith Mugeni 3 days ago

Leveraging the business platform of the future

As businesses across sectors consider various new modes of work to drive business performance, there is an increasing urgency to streamline and optimise communication channels - for both internal and external functions...

By Steve Davies 3 days ago

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