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Source: © Wordle memes
Lessons for marketers from the Wordle craze

If you haven't heard of Wordle, the biggest viral sensation of 2022 that isn't Omicron, you've been living under a rock...

Sarah BrittenBy Sarah Britten 2 days ago

The top 4 TV shows SA is most excited about, according to social media trends
The top 4 TV shows SA is most excited about, according to social media trends

The year 2022 is off to a great start for South African TV entertainment...

Issued by Meltwater 19 Jan 2022

YouTube scales back to invest in YouTube Kids and the Black Voices Fund
YouTube scales back to invest in YouTube Kids and the Black Voices Fund

It's been reported that YouTube will scale back a significant portion of YouTube Originals, which produced original content including scripted series, educational videos, music and celebrity programming...

Evan-Lee CourieBy Evan-Lee Courie 19 Jan 2022

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Where is digital marketing heading for SA retailers in 2022?

2021 was an interesting year for marketing, as more businesses - big and small - turned to digital to reach...

Ewoudt CloeteBy Ewoudt Cloete 18 Jan 2022

#BizTrends2022: Radio steps into a power pose
#BizTrends2022: Radio steps into a power pose

As the dust settles after two years of pandemic-infused uncertainty, 2022 is set to offer the radio industry more opportunities for those who are willing to hustle...

Deirdre KingBy Deirdre King 18 Jan 2022

#BizTrends2022: 3 trends to consider in the ever-changing SA digital landscape
#BizTrends2022: 3 trends to consider in the ever-changing SA digital landscape

The digital landscape is evolving at an astounding rate, and the emergence of Covid-19 has accelerated this rapid transformation of the digital ecosystem...

Jenita FerreiraBy Jenita Ferreira 17 Jan 2022

Posts that'll win you more customers
Posts that'll win you more customers

It's without a doubt that an active online presence contributes significantly to any business' relevance, visibility and brand awareness. Additionally, it means your business stays connected to its current and potential customers...

Issued by Location Bank 14 Jan 2022

Source: ©Brett Jordan
Twitter buys minority stake in Aleph

Twitter Inc (TWTR.N) has picked up a minority stake in Aleph Group Inc...

13 Jan 2022

Source:
5 PR trends to incorporate into your 2022 planning

One of the biggest takeaways of 2021 is undoubtedly that agencies and public relations consultants have had to reinvent themselves...

By Jean Harkett 13 Jan 2022

Image supplied
The good, the bad and the epic fails: social media lessons from 2021

Last year was a busy and often chaotic one on the social media streets...

Christina KennedyBy Christina Kennedy 13 Jan 2022

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Tips for developing a better blogger outreach

Marketing has evolved into leveraging an influencer's audience to promote your brand, products, and expertise...

Kashif RazaBy Kashif Raza 6 Jan 2022

Source: © efks
$617m ad value makes Nike most marketed sports brand on social media

In 2021 US sportswear brand, Nike, received $617m worth of social media exposure with 16,236 partners...

5 Jan 2022

Source:
What will 2022 bring in the way of misinformation on social media?

At the end of 2020, it seemed hard to imagine a worse year for misinformation on social media...

By Anjana Susarla, Dam Hee Kim and Ethan Zuckerman 4 Jan 2022




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