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    Source: © Sky News With several premium sports events occurring throughout the year, such as last year's Rugby World Cup, sports fans' attention is increasingly divided
    Premium sports events make brands work harder for fans attention
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform 
    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind
    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform

    25 Jul 2024

    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind

    25 Jul 2024

    Image credit: Stocksnap via Pixabay
    'I'll have what she's having' - how and why we copy the choices of others

      18 Sep 2019

    Image source: Gallo/Getty.
    The significant shift from aspirational to inspirational brands

      13 Sep 2019

    Image source: Gallo/Getty.
    The SA consumers with the power to make or break brands

      12 Sep 2019

    Image credit: Cristina de los Santos on Unsplash.
    Agency Scope South Africa 2019 trends: Evolution or revolution? Part 1

      10 Sep 2019

    South Africans weigh in on attitudes towards women
    South Africans weigh in on attitudes towards women

    Ipsos  9 Sep 2019

    2019 Sunday Times/Sowetan Shopper Survey reveals SA's favourite retailers
    2019 Sunday Times/Sowetan Shopper Survey reveals SA's favourite retailers

    5 Sep 2019

    Image credit: Mervyn Chan on Unsplash.
    #FutureFitYourself: Could sentiment analysis be the magic wand for understanding the contemporary consumer?

      5 Sep 2019

    How female consumers are shaping SA's e-commerce boom
    How female consumers are shaping SA's e-commerce boom

    3 Sep 2019

    Panellists at the IAB Insight Series, Episode 9: Benchmarking Digital Excellence - Work that Wins in Digital (L to r) Jarred Cinman, CEO VMLYR; Paula Hulley, IAB South Africa CEO; Ricky Hendricks, digital marketing manager Tencent Africa; Emma Carpenter, group design director Fjord (Accenture); Siyabonga Africa, South Africa Media Innovation Programme and Nomacala Mpeta, head of learning Digify.
    IAB Insight Series: Benchmarking for success

      2 Sep 2019

    #FairnessFirst: Understand true diversity to become more inclusively creative
    #FairnessFirst: Understand true diversity to become more inclusively creative

      2 Sep 2019

    BizTrends 2020: Make the vision Towards Africa 2020 possible
    BizTrends 2020: Make the vision Towards Africa 2020 possible

    Bizcommunity.com  29 Aug 2019

    South Africans optimistic that 2020 will offer them better financial prospects
    South Africans optimistic that 2020 will offer them better financial prospects

    , BMi Research  29 Aug 2019

    Image credit: Netflix.
    The Great Hack: A leadership, not data, crisis

      27 Aug 2019

    The double-edged demand of the South African consumer
    The double-edged demand of the South African consumer

    26 Aug 2019

    Vera Songwe.
    Africa's free trade area: the journey begins

    23 Aug 2019

    #Loeries2019: Being different is your superpower
    #Loeries2019: Being different is your superpower

      23 Aug 2019

    #Loeries 2019: Brand SA tells untold stories
    #Loeries 2019: Brand SA tells untold stories

      22 Aug 2019

    Melissa Van Zyl, partner and head of strategy at M&C Saatchi Connect with her team and IAB SA chairman, Chris Borain (AME) on the far right.
    IAB Insight Series: Benchmarking digital excellence

      22 Aug 2019

    Media powerhouses to take the stage at Step It Up
    Media powerhouses to take the stage at Step It Up

    [dot]Good  21 Aug 2019

    Zozibini Tunzi crowned the 61st Miss South Africa. Image credit: Miss SA.
    How the country is celebrating 'natural' Miss SA Zozibini Tunzi

    20 Aug 2019

    Step it up: Let's stop perpetuating gender stereotypes in SA media
    Step it up: Let's stop perpetuating gender stereotypes in SA media

    [dot]Good  19 Aug 2019

    Image credit: Carlos Muza on Unsplash.
    The (growing) importance of data-driven location-based marketing

    19 Aug 2019

    BMi Research introduces improved features to print ads app
    BMi Research introduces improved features to print ads app

    BMi Research  13 Aug 2019

    Mauritius. Image source: Gallo/Getty.
    PAMRO 2019 speakers announced

    12 Aug 2019

    Unstereotype Alliance: The problem is not seeing the problem.
    #Loeries2019: Welcome UN Women's Unstereotype Alliance SA chapter!

      9 Aug 2019

    #CEM19: Experiment and break the norm in CX, fail forward fast
    #CEM19: Experiment and break the norm in CX, fail forward fast

      8 Aug 2019

    SA still has a long way to go when it comes to gender equality in the workplace - survey reveals
    SA still has a long way to go when it comes to gender equality in the workplace - survey reveals

    CareerJunction  7 Aug 2019

    Kantar CEO, Eric Salama. Image supplied.
    Kantar's Eric Salama discusses the way forward under new owner Bain Capital

      5 Aug 2019

    "I am Caster. Caster is me."
    "I am Caster. Caster is me."

      2 Aug 2019

    Why we shouldn't simply replace textbooks with electronic books
    Why we shouldn't simply replace textbooks with electronic books

    1 Aug 2019

    More Research news

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    Image source: Gallo/Getty.
    The significant shift from aspirational to inspirational brands

     13 Sep 2019

    Image source: Gallo/Getty.
    The SA consumers with the power to make or break brands

     12 Sep 2019

    Image credit: Cristina de los Santos on Unsplash.
    Agency Scope South Africa 2019 trends: Evolution or revolution? Part 1

     10 Sep 2019

    South Africans weigh in on attitudes towards women
    South Africans weigh in on attitudes towards women

     9 Sep 2019

    2019 Sunday Times/Sowetan Shopper Survey reveals SA's favourite retailers
    2019 Sunday Times/Sowetan Shopper Survey reveals SA's favourite retailers

    5 Sep 2019

    Image credit: Mervyn Chan on Unsplash.
    #FutureFitYourself: Could sentiment analysis be the magic wand for understanding the contemporary consumer?

     5 Sep 2019

    How female consumers are shaping SA's e-commerce boom
    How female consumers are shaping SA's e-commerce boom

    3 Sep 2019

    Panellists at the IAB Insight Series, Episode 9: Benchmarking Digital Excellence - Work that Wins in Digital (L to r) Jarred Cinman, CEO VMLYR; Paula Hulley, IAB South Africa CEO; Ricky Hendricks, digital marketing manager Tencent Africa; Emma Carpenter, group design director Fjord (Accenture); Siyabonga Africa, South Africa Media Innovation Programme and Nomacala Mpeta, head of learning Digify.
    IAB Insight Series: Benchmarking for success

     2 Sep 2019

    #FairnessFirst: Understand true diversity to become more inclusively creative
    #FairnessFirst: Understand true diversity to become more inclusively creative

     2 Sep 2019

    BizTrends 2020: Make the vision Towards Africa 2020 possible
    BizTrends 2020: Make the vision Towards Africa 2020 possible

     29 Aug 2019

    South Africans optimistic that 2020 will offer them better financial prospects
    South Africans optimistic that 2020 will offer them better financial prospects

    ,  29 Aug 2019

    Image credit: Netflix.
    The Great Hack: A leadership, not data, crisis

     27 Aug 2019

    The double-edged demand of the South African consumer
    The double-edged demand of the South African consumer

    26 Aug 2019

    Vera Songwe.
    Africa's free trade area: the journey begins

    23 Aug 2019

    #Loeries2019: Being different is your superpower
    #Loeries2019: Being different is your superpower

     23 Aug 2019

    #Loeries 2019: Brand SA tells untold stories
    #Loeries 2019: Brand SA tells untold stories

     22 Aug 2019

    Melissa Van Zyl, partner and head of strategy at M&C Saatchi Connect with her team and IAB SA chairman, Chris Borain (AME) on the far right.
    IAB Insight Series: Benchmarking digital excellence

     22 Aug 2019

    Media powerhouses to take the stage at Step It Up
    Media powerhouses to take the stage at Step It Up

    [dot]Good 21 Aug 2019

    Zozibini Tunzi crowned the 61st Miss South Africa. Image credit: Miss SA.
    How the country is celebrating 'natural' Miss SA Zozibini Tunzi

    20 Aug 2019

    Step it up: Let's stop perpetuating gender stereotypes in SA media
    Step it up: Let's stop perpetuating gender stereotypes in SA media

    [dot]Good 19 Aug 2019

    Image credit: Carlos Muza on Unsplash.
    The (growing) importance of data-driven location-based marketing

    19 Aug 2019

    BMi Research introduces improved features to print ads app
    BMi Research introduces improved features to print ads app

     13 Aug 2019

    Mauritius. Image source: Gallo/Getty.
    PAMRO 2019 speakers announced

    12 Aug 2019

    Unstereotype Alliance: The problem is not seeing the problem.
    #Loeries2019: Welcome UN Women's Unstereotype Alliance SA chapter!

     9 Aug 2019

    #CEM19: Experiment and break the norm in CX, fail forward fast
    #CEM19: Experiment and break the norm in CX, fail forward fast

     8 Aug 2019

    SA still has a long way to go when it comes to gender equality in the workplace - survey reveals
    SA still has a long way to go when it comes to gender equality in the workplace - survey reveals

     7 Aug 2019

    Kantar CEO, Eric Salama. Image supplied.
    Kantar's Eric Salama discusses the way forward under new owner Bain Capital

     5 Aug 2019

    "I am Caster. Caster is me."
    "I am Caster. Caster is me."

     2 Aug 2019

    Major shifts on the horizon in Nigeria's consumer landscape
    Major shifts on the horizon in Nigeria's consumer landscape

    1 Aug 2019

    Why we shouldn't simply replace textbooks with electronic books
    Why we shouldn't simply replace textbooks with electronic books

    1 Aug 2019

    Key trends across retail channels in Africa
    Key trends across retail channels in Africa

     31 Jul 2019

    Reimagining and rebuilding District Six
    Reimagining and rebuilding District Six

    31 Jul 2019

    Media analysis shows need for quality opportunities for youth
    Media analysis shows need for quality opportunities for youth

     30 Jul 2019

    BASA launches much-anticipated ArtsTrack No. 8
    BASA launches much-anticipated ArtsTrack No. 8

     30 Jul 2019

    Can SA's fast food industry afford to ignore the vegan movement?
    Can SA's fast food industry afford to ignore the vegan movement?

     29 Jul 2019

    3 steps towards 'glass boxing' your company with a Biz Press Office
    3 steps towards 'glass boxing' your company with a Biz Press Office

     23 Jul 2019

    Kevin Kruger has joined BMi Research as its new chief executive officer.
    #Newsmaker: Kevin Kruger joins BMi Research as chief executive officer

     23 Jul 2019

    Image credit: Matthew Guay on Unsplash.
    Digital, print media deliver the best ROI - finds new Nielsen study

    23 Jul 2019

    #ROOTS2019 sheds light on buyer behaviour
    #ROOTS2019 sheds light on buyer behaviour

     23 Jul 2019

    Image credit: Juliana Malta on Unsplash
    Wan-Ifra explores how news media is adapting business models to promote press freedom

    22 Jul 2019

    More Research news

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