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    Source: © Sky News With several premium sports events occurring throughout the year, such as last year's Rugby World Cup, sports fans' attention is increasingly divided
    Premium sports events make brands work harder for fans attention
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform 
    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind
    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform

    25 Jul 2024

    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind

    25 Jul 2024

    West Africa build gathers pace for The Conversation Africa
    West Africa build gathers pace for The Conversation Africa

      15 Oct 2019

    The reason AI can predict consumer behaviour
    The reason AI can predict consumer behaviour

      11 Oct 2019

    Is there a war between direct and online selling?
    Is there a war between direct and online selling?

      11 Oct 2019

    #Newsmaker: Jann Henderson joins Mickey Llew's organic search division
    #Newsmaker: Jann Henderson joins Mickey Llew's organic search division

      7 Oct 2019

    Know your business inside out with a Biz Office
    Know your business inside out with a Biz Office

    Bizcommunity.com  2 Oct 2019

    TV leads ad investment for food and soft drinks while the rest shifts online - finds Warc
    TV leads ad investment for food and soft drinks while the rest shifts online - finds Warc

    2 Oct 2019

    Image credit: Springbok Supporters' Club
    South African rugby fans marvel at the impact tech has on the game

    2 Oct 2019

    Image source: Gallo/Getty.
    African economies with greatest potential for trade growth

    1 Oct 2019

    Image credit: Mika Baumeister on Unsplash.
    Warc, Nielsen collaborate on newly-relaunched Warc Data

    1 Oct 2019

    Bronwyn Williams, future finance specialist at Flux Trends. Image credit: .
    Can brands survive the era of fake news, jaded consumers and robot trolls?

      30 Sep 2019

    RTD iced tea category declines
    RTD iced tea category declines

    BMi Research  30 Sep 2019

    Top ratings for Biz Rate Card 2019
    Top ratings for Biz Rate Card 2019

    Bizcommunity.com  27 Sep 2019

    United Nations SDG publication released this week.
    United Nations sounds warning on achieving SDGs

    27 Sep 2019

    Why recording your boss could still get you fired
    Why recording your boss could still get you fired

      27 Sep 2019

    Marketing to South Africa's Top Million
    Marketing to South Africa's Top Million

    Pyrotec  27 Sep 2019

    Image source: Gallo/Getty.
    How partnerships can help Africa achieve UN SDGs

    26 Sep 2019

    Photo by Kiana Bosman on Unsplash
    Say hello to Generation Alpha

      26 Sep 2019

    Health innovation is an opportunity for South African brands across multiple industries
    Health innovation is an opportunity for South African brands across multiple industries

    , NIQ and GfK – an NIQ Company  25 Sep 2019

    Image source: Gallo/Getty.
    'Where to Invest in Africa' publication launched

    23 Sep 2019

    CEO of the PRC, Josephine Buys. Image supplied.
    How SEM Supergroups help delve deeper and deliver granular information

    23 Sep 2019

    Image source: Gallo/Getty.
    Video Exchange Africa at AfricaCom 2019

    20 Sep 2019

    Julie Humphreys joins Demographica.
    #Newsmaker: Demographica appoints Julie Humphreys in new, unique role

      20 Sep 2019

    Winners from the 2019 Top Brands Awards. Image supplied.
    All the big winners at the 21st Sunday Times Top Brands Awards

    20 Sep 2019

    Zara's #DearSouthAfrica micro-influencer campaign floods social media
    Zara's #DearSouthAfrica micro-influencer campaign floods social media

    19 Sep 2019

    Image credit: Stocksnap via Pixabay
    'I'll have what she's having' - how and why we copy the choices of others

      18 Sep 2019

    Image source: Gallo/Getty.
    The significant shift from aspirational to inspirational brands

      13 Sep 2019

    Image source: Gallo/Getty.
    The SA consumers with the power to make or break brands

      12 Sep 2019

    Image credit: Cristina de los Santos on Unsplash.
    Agency Scope South Africa 2019 trends: Evolution or revolution? Part 1

      10 Sep 2019

    South Africans weigh in on attitudes towards women
    South Africans weigh in on attitudes towards women

    Ipsos  9 Sep 2019

    2019 Sunday Times/Sowetan Shopper Survey reveals SA's favourite retailers
    2019 Sunday Times/Sowetan Shopper Survey reveals SA's favourite retailers

    5 Sep 2019

    More Research news

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    The reason AI can predict consumer behaviour
    The reason AI can predict consumer behaviour

     11 Oct 2019

    Is there a war between direct and online selling?
    Is there a war between direct and online selling?

     11 Oct 2019

    #Newsmaker: Jann Henderson joins Mickey Llew's organic search division
    #Newsmaker: Jann Henderson joins Mickey Llew's organic search division

     7 Oct 2019

    Know your business inside out with a Biz Office
    Know your business inside out with a Biz Office

     2 Oct 2019

    TV leads ad investment for food and soft drinks while the rest shifts online - finds Warc
    TV leads ad investment for food and soft drinks while the rest shifts online - finds Warc

    2 Oct 2019

    Image credit: Springbok Supporters' Club
    South African rugby fans marvel at the impact tech has on the game

    2 Oct 2019

    Image source: Gallo/Getty.
    African economies with greatest potential for trade growth

    1 Oct 2019

    Image credit: Mika Baumeister on Unsplash.
    Warc, Nielsen collaborate on newly-relaunched Warc Data

    1 Oct 2019

    Bronwyn Williams, future finance specialist at Flux Trends. Image credit: .
    Can brands survive the era of fake news, jaded consumers and robot trolls?

     30 Sep 2019

    RTD iced tea category declines
    RTD iced tea category declines

     30 Sep 2019

    Top ratings for Biz Rate Card 2019
    Top ratings for Biz Rate Card 2019

     27 Sep 2019

    United Nations SDG publication released this week.
    United Nations sounds warning on achieving SDGs

    27 Sep 2019

    Why recording your boss could still get you fired
    Why recording your boss could still get you fired

     27 Sep 2019

    Marketing to South Africa's Top Million
    Marketing to South Africa's Top Million

     27 Sep 2019

    Image source: Gallo/Getty.
    How partnerships can help Africa achieve UN SDGs

    26 Sep 2019

    Photo by Kiana Bosman on Unsplash
    Say hello to Generation Alpha

     26 Sep 2019

    Health innovation is an opportunity for South African brands across multiple industries
    Health innovation is an opportunity for South African brands across multiple industries

    ,  25 Sep 2019

    Image source: Gallo/Getty.
    'Where to Invest in Africa' publication launched

    23 Sep 2019

    CEO of the PRC, Josephine Buys. Image supplied.
    How SEM Supergroups help delve deeper and deliver granular information

    23 Sep 2019

    Image source: Gallo/Getty.
    Video Exchange Africa at AfricaCom 2019

    20 Sep 2019

    Julie Humphreys joins Demographica.
    #Newsmaker: Demographica appoints Julie Humphreys in new, unique role

     20 Sep 2019

    Winners from the 2019 Top Brands Awards. Image supplied.
    All the big winners at the 21st Sunday Times Top Brands Awards

    20 Sep 2019

    Zara's #DearSouthAfrica micro-influencer campaign floods social media
    Zara's #DearSouthAfrica micro-influencer campaign floods social media

    19 Sep 2019

    Image credit: Stocksnap via Pixabay
    'I'll have what she's having' - how and why we copy the choices of others

     18 Sep 2019

    Image source: Gallo/Getty.
    The significant shift from aspirational to inspirational brands

     13 Sep 2019

    Image source: Gallo/Getty.
    The SA consumers with the power to make or break brands

     12 Sep 2019

    Image credit: Cristina de los Santos on Unsplash.
    Agency Scope South Africa 2019 trends: Evolution or revolution? Part 1

     10 Sep 2019

    South Africans weigh in on attitudes towards women
    South Africans weigh in on attitudes towards women

     9 Sep 2019

    2019 Sunday Times/Sowetan Shopper Survey reveals SA's favourite retailers
    2019 Sunday Times/Sowetan Shopper Survey reveals SA's favourite retailers

    5 Sep 2019

    Image credit: Mervyn Chan on Unsplash.
    #FutureFitYourself: Could sentiment analysis be the magic wand for understanding the contemporary consumer?

     5 Sep 2019

    How female consumers are shaping SA's e-commerce boom
    How female consumers are shaping SA's e-commerce boom

    3 Sep 2019

    Panellists at the IAB Insight Series, Episode 9: Benchmarking Digital Excellence - Work that Wins in Digital (L to r) Jarred Cinman, CEO VMLYR; Paula Hulley, IAB South Africa CEO; Ricky Hendricks, digital marketing manager Tencent Africa; Emma Carpenter, group design director Fjord (Accenture); Siyabonga Africa, South Africa Media Innovation Programme and Nomacala Mpeta, head of learning Digify.
    IAB Insight Series: Benchmarking for success

     2 Sep 2019

    #FairnessFirst: Understand true diversity to become more inclusively creative
    #FairnessFirst: Understand true diversity to become more inclusively creative

     2 Sep 2019

    BizTrends 2020: Make the vision Towards Africa 2020 possible
    BizTrends 2020: Make the vision Towards Africa 2020 possible

     29 Aug 2019

    South Africans optimistic that 2020 will offer them better financial prospects
    South Africans optimistic that 2020 will offer them better financial prospects

    ,  29 Aug 2019

    Image credit: Netflix.
    The Great Hack: A leadership, not data, crisis

     27 Aug 2019

    The double-edged demand of the South African consumer
    The double-edged demand of the South African consumer

    26 Aug 2019

    Vera Songwe.
    Africa's free trade area: the journey begins

    23 Aug 2019

    #Loeries2019: Being different is your superpower
    #Loeries2019: Being different is your superpower

     23 Aug 2019

    #Loeries 2019: Brand SA tells untold stories
    #Loeries 2019: Brand SA tells untold stories

     22 Aug 2019

    More Research news

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