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    Source: © Sky News With several premium sports events occurring throughout the year, such as last year's Rugby World Cup, sports fans' attention is increasingly divided
    Premium sports events make brands work harder for fans attention
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform 
    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind
    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform

    25 Jul 2024

    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind

    25 Jul 2024

    MMI Holdings Limited won Ask Afrika's inaugural Da Vinci Awards for the innovative use of research about presenteeism to impact positively on workplace productivity.
    Ask Afrika's Da Vinci Awards 2018 winners announced

    22 Nov 2018

    #StartJLM: Reinventing healthcare... it's not as technological as you might think
    #StartJLM: Reinventing healthcare... it's not as technological as you might think

      22 Nov 2018

    Why do Black Friday shoppers throw punches over bargains? A marketing expert explains 'psychological ownership'
    Why do Black Friday shoppers throw punches over bargains? A marketing expert explains 'psychological ownership'

      22 Nov 2018

    Understanding Black Friday and SA consumer behaviour - Part 1
    Understanding Black Friday and SA consumer behaviour - Part 1

      22 Nov 2018

    SME South Africa to launch its first SME Landscape Report
    SME South Africa to launch its first SME Landscape Report

    SME South Africa  21 Nov 2018

    How Black Friday is changing purchasing patterns in sub-Saharan Africa
    How Black Friday is changing purchasing patterns in sub-Saharan Africa

    20 Nov 2018

    Survey: Most Influential Brands in South Africa
    Survey: Most Influential Brands in South Africa

    Ipsos  20 Nov 2018

    South Africa's new generation of dads are cool, committed and in charge
    South Africa's new generation of dads are cool, committed and in charge

    , NIQ and GfK – an NIQ Company  16 Nov 2018

    All the 2018 AfricaCom Awards winners
    All the 2018 AfricaCom Awards winners

    15 Nov 2018

    Attention spans - the evolution of a goldfish
    Attention spans - the evolution of a goldfish

      15 Nov 2018

    Unlocking African abundance through digital technologies
    Unlocking African abundance through digital technologies

      14 Nov 2018

    The attention economy
    The attention economy

      13 Nov 2018

    Gartner's CMO Spend Survey 2018/19: Key insights revealed
    Gartner's CMO Spend Survey 2018/19: Key insights revealed

    13 Nov 2018

    How blockchain will disrupt the entertainment and media industry
    How blockchain will disrupt the entertainment and media industry

      12 Nov 2018

    #ShopperInsights2019: Innovation drives brand success at shelf
    #ShopperInsights2019: Innovation drives brand success at shelf

      9 Nov 2018

    Newspapers ABC Q3 2018: First decline for total newspaper category
    Newspapers ABC Q3 2018: First decline for total newspaper category

      8 Nov 2018

    Magazines ABC Q3 2018: Magazine decline slower for Q3
    Magazines ABC Q3 2018: Magazine decline slower for Q3

      8 Nov 2018

    5 myths about SA's spaza market debunked
    5 myths about SA's spaza market debunked

    7 Nov 2018

    Viviers, Van Zyl, Salama and Tshukutswane at the BrandZ Cape Town panel discussion.
    SA's first-ever BrandZ winners on the customer experience conversation

      6 Nov 2018

    New PAMRO president appointed
    New PAMRO president appointed

    5 Nov 2018

    Reading delivers the proven best advertising ROI
    Reading delivers the proven best advertising ROI

      5 Nov 2018

    PR measurement in the spotlight during November 2018
    PR measurement in the spotlight during November 2018

    Ornico  5 Nov 2018

    These are SA's favourite loyalty programmes
    These are SA's favourite loyalty programmes

    2 Nov 2018

    AfricaCom Awards 2018 finalists
    AfricaCom Awards 2018 finalists

    1 Nov 2018

    Standardbank team announced as the country’s most valuable brand at the inaugural BrandZ Top 30 Most Valuable South African Brands.
    Local banks shine at inaugural BrandZ Top 30 Awards

      1 Nov 2018

    New research hub for Africa
    New research hub for Africa

    1 Nov 2018

    Affluent Afrillennials choose brands with social conscience
    Affluent Afrillennials choose brands with social conscience

    31 Oct 2018

    The generation gap - Who is who?
    The generation gap - Who is who?

      31 Oct 2018

    #SML18: Profiling the social media user in South Africa
    #SML18: Profiling the social media user in South Africa

      29 Oct 2018

    A comparison of Google and Facebook ads auction platform (Infographic)
    A comparison of Google and Facebook ads auction platform (Infographic)

      29 Oct 2018

    More Research news

    More news

    SME South Africa to launch its first SME Landscape Report
    SME South Africa to launch its first SME Landscape Report

     21 Nov 2018

    How Black Friday is changing purchasing patterns in sub-Saharan Africa
    How Black Friday is changing purchasing patterns in sub-Saharan Africa

    20 Nov 2018

    Survey: Most Influential Brands in South Africa
    Survey: Most Influential Brands in South Africa

     20 Nov 2018

    South Africa's new generation of dads are cool, committed and in charge
    South Africa's new generation of dads are cool, committed and in charge

    ,  16 Nov 2018

    All the 2018 AfricaCom Awards winners
    All the 2018 AfricaCom Awards winners

    15 Nov 2018

    Attention spans - the evolution of a goldfish
    Attention spans - the evolution of a goldfish

     15 Nov 2018

    Unlocking African abundance through digital technologies
    Unlocking African abundance through digital technologies

     14 Nov 2018

    The attention economy
    The attention economy

     13 Nov 2018

    Gartner's CMO Spend Survey 2018/19: Key insights revealed
    Gartner's CMO Spend Survey 2018/19: Key insights revealed

    13 Nov 2018

    How blockchain will disrupt the entertainment and media industry
    How blockchain will disrupt the entertainment and media industry

     12 Nov 2018

    #ShopperInsights2019: Innovation drives brand success at shelf
    #ShopperInsights2019: Innovation drives brand success at shelf

     9 Nov 2018

    Magazines ABC Q3 2018: Magazine decline slower for Q3
    Magazines ABC Q3 2018: Magazine decline slower for Q3

     8 Nov 2018

    Newspapers ABC Q3 2018: First decline for total newspaper category
    Newspapers ABC Q3 2018: First decline for total newspaper category

     8 Nov 2018

    5 myths about SA's spaza market debunked
    5 myths about SA's spaza market debunked

    7 Nov 2018

    Viviers, Van Zyl, Salama and Tshukutswane at the BrandZ Cape Town panel discussion.
    SA's first-ever BrandZ winners on the customer experience conversation

     6 Nov 2018

    New PAMRO president appointed
    New PAMRO president appointed

    5 Nov 2018

    Reading delivers the proven best advertising ROI
    Reading delivers the proven best advertising ROI

     5 Nov 2018

    PR measurement in the spotlight during November 2018
    PR measurement in the spotlight during November 2018

     5 Nov 2018

    These are SA's favourite loyalty programmes
    These are SA's favourite loyalty programmes

    2 Nov 2018

    AfricaCom Awards 2018 finalists
    AfricaCom Awards 2018 finalists

    1 Nov 2018

    Standardbank team announced as the country’s most valuable brand at the inaugural BrandZ Top 30 Most Valuable South African Brands.
    Local banks shine at inaugural BrandZ Top 30 Awards

     1 Nov 2018

    New research hub for Africa
    New research hub for Africa

    1 Nov 2018

    Affluent Afrillennials choose brands with social conscience
    Affluent Afrillennials choose brands with social conscience

    31 Oct 2018

    The generation gap - Who is who?
    The generation gap - Who is who?

     31 Oct 2018

    #SML18: Profiling the social media user in South Africa
    #SML18: Profiling the social media user in South Africa

     29 Oct 2018

    A comparison of Google and Facebook ads auction platform (Infographic)
    A comparison of Google and Facebook ads auction platform (Infographic)

     29 Oct 2018

    Will it be a holly jolly Christmas for your brand?
    Will it be a holly jolly Christmas for your brand?

     29 Oct 2018

    Robert Hare, senior associate, Bowmans
    Is tax law change the death knell for SA's crypto R&D?

     29 Oct 2018

    Influence or fraud?
    Influence or fraud?

     26 Oct 2018

    #TopBrands2018: Celebrating iconic brands
    #TopBrands2018: Celebrating iconic brands

     25 Oct 2018

    Email marketing - The perfect email design checklist
    Email marketing - The perfect email design checklist

     25 Oct 2018

    Global Ad Trends report focussing on OTT compiled by Warc
    Global Ad Trends report focussing on OTT compiled by Warc

    25 Oct 2018

    2018 Robyn Putter winners, Ogilvy SA. Image: © Ogilvy CT on
    #TopBrands2018: Ogilvy, Koo, Discovery Health excel in Sunday Times Top Brands survey 2018

    24 Oct 2018

    Media Inflation Watch 2018 Q2: Key findings
    Media Inflation Watch 2018 Q2: Key findings

    24 Oct 2018

    Corporate content should be part of your DNA
    Corporate content should be part of your DNA

     24 Oct 2018

    #SML18: How SA brands are approaching social media
    #SML18: How SA brands are approaching social media

     24 Oct 2018

    Human-driven transcription services appear best equipped with 99% accuracy rate
    Human-driven transcription services appear best equipped with 99% accuracy rate

    24 Oct 2018

    Kantar Millward Brown to launch the first BrandZ Top 30 Most Valuable South African Brands
    Kantar Millward Brown to launch the first BrandZ Top 30 Most Valuable South African Brands

     24 Oct 2018

    Reaching Africa's most valuable consumer markets
    Reaching Africa's most valuable consumer markets

    23 Oct 2018

    Danie Botha
    BMi Research launches online print promo ad tracker with full mobi capability

     23 Oct 2018

    More Research news

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