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Varsity Eat Off part of Sandwich Baron's 20th anniversary

12 Jul 2016

As part of its 20th anniversary celebrations, the Sandwich Baron ran a 'Varsity Eat Off' as one of 20 activations.

Varsity Eat Off part of Sandwich Baron's 20th anniversary

The competition, run at Wits University, UJ and AFDA, has selected three finalists who will compete against each other in July, when the varsities reopen. The winning hungry under-graduates were Philani Mlatshwayo (University of Johannesburg, eating three chicken mayo foot longs); Nkuleleko Diji (Wits University, also eating three); and Maui Pardise (AFDA, eating almost four foot longs).

The final winner will be crowned the ultimate Sandwich “Baron” and, in recognition of this competitive spirit, will receive a free sub every week for one year.

Among its other social media promotions, it has been giving away 20 sandwiches every day. In addition, each winner of a free sandwich was invited to go into a Sandwich Baron franchise, take a selfie and post it to social media with #Happy20thBirthdaySandwichBaron in order to be entered into a competition to win R20,000 in cash.