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    Source: © Sky News With several premium sports events occurring throughout the year, such as last year's Rugby World Cup, sports fans' attention is increasingly divided
    Premium sports events make brands work harder for fans attention
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform 
    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind
    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform

    3 days

    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind

    3 days

    SA research - It's time for collaboration
    SA research - It's time for collaboration

    , Advertising Media Forum  25 Oct 2021

    Photo by on
    SA rises 8% in brand value, maintains position in top 50 most valuable nation brands

    19 Oct 2021

    Source:
    Smart TV voice assistant transactions to hit nearly $500m in 2023

    14 Oct 2021

    For richer or poorer - financial habits are not determined by size of wallet
    For richer or poorer - financial habits are not determined by size of wallet

    Ask Afrika  14 Oct 2021

    Marketers turn to stable research in the midst of large consumer changes
    Marketers turn to stable research in the midst of large consumer changes

    Ask Afrika  12 Oct 2021

    All the data, all in one place!
    All the data, all in one place!

    Owlhurst Communications  11 Oct 2021

    The Ask Afrika Orange Index 2021 Ranking released - Customer experience levels decline during Covid and go digital
    The Ask Afrika Orange Index 2021 Ranking released - Customer experience levels decline during Covid and go digital

    Ask Afrika  7 Oct 2021

    If you could only keep one loyalty programme, which one would it be?
    If you could only keep one loyalty programme, which one would it be?

    BrandMapp  6 Oct 2021

    The Basic Income Grant - research reveals where opportunities lie for brands and businesses
    The Basic Income Grant - research reveals where opportunities lie for brands and businesses

    , KLA  6 Oct 2021

    Loeries partners with Facebook Africa to support diversity and inclusion initiatives
    Loeries partners with Facebook Africa to support diversity and inclusion initiatives

    5 Oct 2021

    Customer experience has undergone a major shift in past 20 years
    Customer experience has undergone a major shift in past 20 years

    Ask Afrika  5 Oct 2021

    WATCH: #MarketingMasterminds: How the Tinkies new limited edition flavour launch became a permanent success
    WATCH: #MarketingMasterminds: How the Tinkies new limited edition flavour launch became a permanent success

    Meta  4 Oct 2021

    Anne Van Rensburg appointed head of insights and research for dentsu South Africa
    Anne Van Rensburg appointed head of insights and research for dentsu South Africa

    Dentsu  1 Oct 2021

    Global companies are turning to SA for media and marketing expertise
    Global companies are turning to SA for media and marketing expertise

    Hook, Line & Sinker  29 Sep 2021

    Cementing mental shortcuts with your brand assets
    Cementing mental shortcuts with your brand assets

    , Kantar  29 Sep 2021

    Heritage Day: Quintessential South African products in the eyes of consumers
    Heritage Day: Quintessential South African products in the eyes of consumers

    23 Sep 2021

    Into The Metaverse; a roadmap of adland
    Into The Metaverse; a roadmap of adland

    22 Sep 2021

    Feel-good tech to bring the magic back to retail, finds TBWA\ Future of Retail report
    Feel-good tech to bring the magic back to retail, finds TBWA\ Future of Retail report

    TBWA  21 Sep 2021

    Source: Pick n Pay
    SA's most popular loyalty programmes revealed for 2021

    17 Sep 2021

    Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar
    Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar

    , Kantar  16 Sep 2021

    Cryptocurrency the currency of the future? Research reveals what South Africans think
    Cryptocurrency the currency of the future? Research reveals what South Africans think

    , KLA  15 Sep 2021

    Dentsu Africa launches 'Entertainment like never before'
    Dentsu Africa launches 'Entertainment like never before'

    dentsu  8 Sep 2021

    Do middle class South Africans care about the climate crisis?
    Do middle class South Africans care about the climate crisis?

    BrandMapp  8 Sep 2021

    Revealed: The top-ranking media channels and brands in 2021
    Revealed: The top-ranking media channels and brands in 2021

    , Kantar  7 Sep 2021

    The power of a healthy working environment
    The power of a healthy working environment

    , Wavemaker  3 Sep 2021

    Source:
    FutureBrand Index reveals changes in perception of global companies

    2 Sep 2021

    Digital advertising revenue to reach $500bn globally in 2022
    Digital advertising revenue to reach $500bn globally in 2022

    2 Sep 2021

    Digital-first brands dominate the 2021 Kantar BrandZ's Most Valuable South African Brands
    Digital-first brands dominate the 2021 Kantar BrandZ's Most Valuable South African Brands

    Kantar  1 Sep 2021

    Source:
    RAMS update from the BRC

    31 Aug 2021

    New research: South African online audience news consumption and behaviour report
    New research: South African online audience news consumption and behaviour report

    IAB South Africa  26 Aug 2021

    More Research news

    More news

    SA research - It's time for collaboration
    SA research - It's time for collaboration

    ,  25 Oct 2021

    Photo by on
    SA rises 8% in brand value, maintains position in top 50 most valuable nation brands

    19 Oct 2021

    Source:
    Smart TV voice assistant transactions to hit nearly $500m in 2023

    14 Oct 2021

    For richer or poorer - financial habits are not determined by size of wallet
    For richer or poorer - financial habits are not determined by size of wallet

     14 Oct 2021

    Marketers turn to stable research in the midst of large consumer changes
    Marketers turn to stable research in the midst of large consumer changes

     12 Oct 2021

    All the data, all in one place!
    All the data, all in one place!

    Owlhurst Communications 11 Oct 2021

    The Ask Afrika Orange Index 2021 Ranking released - Customer experience levels decline during Covid and go digital
    The Ask Afrika Orange Index 2021 Ranking released - Customer experience levels decline during Covid and go digital

     7 Oct 2021

    If you could only keep one loyalty programme, which one would it be?
    If you could only keep one loyalty programme, which one would it be?

     6 Oct 2021

    The Basic Income Grant - research reveals where opportunities lie for brands and businesses
    The Basic Income Grant - research reveals where opportunities lie for brands and businesses

    ,  6 Oct 2021

    Loeries partners with Facebook Africa to support diversity and inclusion initiatives
    Loeries partners with Facebook Africa to support diversity and inclusion initiatives

    5 Oct 2021

    Customer experience has undergone a major shift in past 20 years
    Customer experience has undergone a major shift in past 20 years

     5 Oct 2021

    WATCH: #MarketingMasterminds: How the Tinkies new limited edition flavour launch became a permanent success
    WATCH: #MarketingMasterminds: How the Tinkies new limited edition flavour launch became a permanent success

    Meta 4 Oct 2021

    Anne Van Rensburg appointed head of insights and research for dentsu South Africa
    Anne Van Rensburg appointed head of insights and research for dentsu South Africa

     1 Oct 2021

    Global companies are turning to SA for media and marketing expertise
    Global companies are turning to SA for media and marketing expertise

     29 Sep 2021

    Cementing mental shortcuts with your brand assets
    Cementing mental shortcuts with your brand assets

    ,  29 Sep 2021

    Heritage Day: Quintessential South African products in the eyes of consumers
    Heritage Day: Quintessential South African products in the eyes of consumers

    23 Sep 2021

    Into The Metaverse; a roadmap of adland
    Into The Metaverse; a roadmap of adland

    22 Sep 2021

    Feel-good tech to bring the magic back to retail, finds TBWA\ Future of Retail report
    Feel-good tech to bring the magic back to retail, finds TBWA\ Future of Retail report

     21 Sep 2021

    Source: Pick n Pay
    SA's most popular loyalty programmes revealed for 2021

    17 Sep 2021

    Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar
    Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar

    ,  16 Sep 2021

    Cryptocurrency the currency of the future? Research reveals what South Africans think
    Cryptocurrency the currency of the future? Research reveals what South Africans think

    , KLA 15 Sep 2021

    Dentsu Africa launches 'Entertainment like never before'
    Dentsu Africa launches 'Entertainment like never before'

    dentsu 8 Sep 2021

    Do middle class South Africans care about the climate crisis?
    Do middle class South Africans care about the climate crisis?

     8 Sep 2021

    Revealed: The top-ranking media channels and brands in 2021
    Revealed: The top-ranking media channels and brands in 2021

    ,  7 Sep 2021

    The power of a healthy working environment
    The power of a healthy working environment

    ,  3 Sep 2021

    Source:
    FutureBrand Index reveals changes in perception of global companies

    2 Sep 2021

    Digital advertising revenue to reach $500bn globally in 2022
    Digital advertising revenue to reach $500bn globally in 2022

    2 Sep 2021

    Digital-first brands dominate the 2021 Kantar BrandZ's Most Valuable South African Brands
    Digital-first brands dominate the 2021 Kantar BrandZ's Most Valuable South African Brands

     1 Sep 2021

    Source:
    RAMS update from the BRC

    31 Aug 2021

    Decidophobia* - Holding you back from making fast decisions for your brand?
    Decidophobia* - Holding you back from making fast decisions for your brand?

    ,  26 Aug 2021

    Source:
    R30bn left on the table: How poor CX is holding online retail back in SA

    26 Aug 2021

    New research: South African online audience news consumption and behaviour report
    New research: South African online audience news consumption and behaviour report

     26 Aug 2021

    BRC announces interim results to the TAMS audit
    BRC announces interim results to the TAMS audit

    25 Aug 2021

    Will the surge in contactless innovations help SA's fast food industry to recover in 2021?
    Will the surge in contactless innovations help SA's fast food industry to recover in 2021?

     23 Aug 2021

    Innovating in a crisis: And what it tells us about future brand growth
    Innovating in a crisis: And what it tells us about future brand growth

    ,  19 Aug 2021

    BMi Research appoints new CEO and COO
    BMi Research appoints new CEO and COO

     19 Aug 2021

    One size doesn't fit all: Advice for brands seeking to access the African market
    One size doesn't fit all: Advice for brands seeking to access the African market

    ,  12 Aug 2021

    Newspapers ABC Q2 2021: Green shoots for newspapers
    Newspapers ABC Q2 2021: Green shoots for newspapers

     12 Aug 2021

    Source:
    SA marketers upbeat, embracing digital during work-from-anywhere era

    11 Aug 2021

    Source:
    Google search trends in South Africa

    11 Aug 2021

    More Research news

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