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    Source: © Sky News With several premium sports events occurring throughout the year, such as last year's Rugby World Cup, sports fans' attention is increasingly divided
    Premium sports events make brands work harder for fans attention
    Image supplied. In anticipation of the Olympic Games Paris 2024 Opening Ceremony, DStv Stream has launched a tongue in check take on the elite athlete in sports
    #Paris2024: DStv Stream's tongue-in-cheek campaign from Parys to Paris
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform
    NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform 
    Source: © Frenchly On the eve of the Paris Olympics, Neil Jankelowitz group CEO of Mohau Media Group (MMG) unpacks the role of sponsorships and innovative fan engagement
    #Paris2024: The Olympics - A unique sponsorship and innovative fan engagement opportunity 
    Source:
    The everyday influencer, a new era in influencer marketing 
    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind
    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending
    Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa
    Cannes Lion Festival bought out by rival business, informa 
    #OrchidsandOnions: Bic inspires with Paralympian Mpumelelo Mhlongo
    #OrchidsandOnions: Bic inspires with Paralympian Mpumelelo Mhlongo 
    Image supplied. Three top-performing titles, Bad Boys: Ride or Die, Inside Out 2 and Despicable Me 4 have seen average weekly cinema attendances more than double
    Bad Boys: Ride or Die, Inside Out 2 and Despicable Me 4 sees surge in cinema attendance
    Source: © 123rf Mongezi Mtati, brand strategist, Rogerwilco examines how top marketing executives define and strengthen their brands
    The building blocks of great brands 
    The ad printed with human faeces ink
    The ad printed with human faeces ink 
    Adidas' Olympics retro campaign steps into controversy
    Adidas' Olympics retro campaign steps into controversy 
    Lesego Kotane comes home to TBWA\South Africa
    Lesego Kotane comes home to TBWA\South Africa
    How local digital agency used its paid media intellect to boost SA's NSRI's coffers
    How local digital agency used its paid media intellect to boost SA's NSRI's coffers 
    Coronation launches new brand campaign: Invest early, you’ll be so happy you did
    Coronation launches new brand campaign: Invest early, you’ll be so happy you did 
    Image supplied. In anticipation of the Olympic Games Paris 2024 Opening Ceremony, DStv Stream has launched a tongue in check take on the elite athlete in sports
    #Paris2024: DStv Stream's tongue-in-cheek campaign from Parys to Paris

    1 day

    Source:
    The everyday influencer, a new era in influencer marketing

    By Pauline Oudin 1 day

    Source: © ArabAD The UAE Impact BBDO, Dubai has been awarded three LIA Gold for itsSchoolgirl Newscasters campaign, for client EBM
    Impact BBDO Dubai awarded five Gold and a Bronze at the London International Awards

      16 Oct 2023

    Polarised consumers do respond to advertising
    Polarised consumers do respond to advertising

    Ask Afrika  16 Oct 2023

    Ogilvy SA won a Bronze Award. Source: YouTube.
    Ogilvy SA, Saatchi & Saatchi Dubai and Impact BBDO Dubai awarded at the LIA

    13 Oct 2023

    The House of Brave rebrand reflects its independent majority Black-owned status
    The House of Brave rebrand reflects its independent majority Black-owned status

    13 Oct 2023

    Image supplied. the host of 94.7’s Night Pulse, Bolele Polisa speaking at the AMF Project Mentor
    AMF's 2nd Project Mentor workshop provides valuable skills for media industry's young minds

    12 Oct 2023

    Midnight appoints creative industry veteran Nick Liatos as associate partner
    Midnight appoints creative industry veteran Nick Liatos as associate partner

    12 Oct 2023

    Image supplied. Impact BBDO Dubai and Wunderman Thompson Riyadh, Saudi Arabia have been awarded at the London International Awards
    Impact BBDO Dubai wins gold at LIA

    12 Oct 2023

    4 birds in the hand for Howard Audio
    4 birds in the hand for Howard Audio

    Howard Audio  12 Oct 2023

    Boomtown Johannesburg wins first gold Loerie
    Boomtown Johannesburg wins first gold Loerie

    Boomtown  12 Oct 2023

    Hanno Botha is Ford SA's marketing communications manager. Source: Supplied.
    #BehindtheSelfie: Hanno Botha, Ford SA's marketing communications manager

      11 Oct 2023

    Source: © Campaign ME Edelman has appointed Marie-Claire Maalouf as Chief Creative Officer for UAE and KSA
    Marie-Claire Maalouf appointed chief creative officer for Edelman UAE and KSA

    11 Oct 2023

    The conundrum of brand building vs performance marketing
    The conundrum of brand building vs performance marketing

    Advertising Media Forum  11 Oct 2023

    Ogilvy wins Agency of the Year and Most Effective Agency at Loeries 2023
    Ogilvy wins Agency of the Year and Most Effective Agency at Loeries 2023

    Ogilvy South Africa  11 Oct 2023

    Celebrating excellence: Announcing the finalists for the Assegai Awards 2023
    Celebrating excellence: Announcing the finalists for the Assegai Awards 2023

    DMASA  11 Oct 2023

    Chicken Licken wins Brand of the Year at the Loerie Awards for the 7th consecutive year
    Chicken Licken wins Brand of the Year at the Loerie Awards for the 7th consecutive year

    Joe Public  11 Oct 2023

    Teboho Mahlatsi was awarded posthumously. Source: Loeries.
    #Loeries2023: Late Teboho Mahlatsi honoured with Hall of Fame award

    10 Oct 2023

    Gregory Edwards, Sbusiso Gumbi, Iris Fynn and Jolene Roelofse in conversation. Source: Karabo Ledwaba.
    #Loeries2023: Bridging the gap by empowering African creativity

      10 Oct 2023

    3 Grand Prix awarded at first round of Loeries 2023 awards
    3 Grand Prix awarded at first round of Loeries 2023 awards

    Loeries  10 Oct 2023

    Source: Gallo Images Ogilvy won a total of 16 Loeries at the 45 Loeries
    #Loeries2023: 232 Loeries awarded

      9 Oct 2023

    Source:
    Netflix to end Kenyan free access plan after 2 years

    9 Oct 2023

    2023 Loeries Young Creatives Award goes to Bernice Puleng Mosala
    2023 Loeries Young Creatives Award goes to Bernice Puleng Mosala

    Loeries  9 Oct 2023

    DJ Sbu in conversation with SABC's head of content Lala Tuku and head of African Language Station Sbongi Ngcobo. Source: Karabo Ledwaba.
    #Loeries2023: Is the SABC still relevant in the digital age?

      6 Oct 2023

    Source: Gallo Images Ogilvy SA won one of three Grand Prix at the Loeries last night
    #Loeries2023: First 3 Grand Prix awarded

    6 Oct 2023

    Dentsu unveils the media trends set to shape 2024
    Dentsu unveils the media trends set to shape 2024

    Dentsu  6 Oct 2023

    The new team spoke at Loeries 2023. Source: Supplied.
    UniWorld Group and Two Tone Global partner as UWG Africa

    5 Oct 2023

    The ARB ruled that children should not be exposed to the ad. Source: Supplied.
    ARB says Fear F*kol billboard must be changed or taken down

      5 Oct 2023

    Image supplied. The London International Awards (LIA) has announced its first-ever Created for Creatives LIA Legend Award with Mark Tutssel as the first recipient
    First-ever Created for Creatives LIA Legend Award to Mark Tutssel

    4 Oct 2023

    #OrchidsandOnions: Standard Bank delivers with adorable ad
    #OrchidsandOnions: Standard Bank delivers with adorable ad

      4 Oct 2023

    Dentsu celebrates a night of huge success at the New Generation Awards 2023
    Dentsu celebrates a night of huge success at the New Generation Awards 2023

    Dentsu  4 Oct 2023

    International jury president for the digital category, Shannon Washington during Day 1 of the 2023 Loerie Awards judging at City Hall
    #Loeries2023: It's Loeries Creative Week!

    3 Oct 2023

    More Advertising news

    More news

    Ogilvy SA won a Bronze Award. Source: YouTube.
    Ogilvy SA, Saatchi & Saatchi Dubai and Impact BBDO Dubai awarded at the LIA

    13 Oct 2023

    The House of Brave rebrand reflects its independent majority Black-owned status
    The House of Brave rebrand reflects its independent majority Black-owned status

    13 Oct 2023

    Image supplied. the host of 94.7’s Night Pulse, Bolele Polisa speaking at the AMF Project Mentor
    AMF's 2nd Project Mentor workshop provides valuable skills for media industry's young minds

    12 Oct 2023

    Midnight appoints creative industry veteran Nick Liatos as associate partner
    Midnight appoints creative industry veteran Nick Liatos as associate partner

    12 Oct 2023

    Image supplied. Impact BBDO Dubai and Wunderman Thompson Riyadh, Saudi Arabia have been awarded at the London International Awards
    Impact BBDO Dubai wins gold at LIA

    12 Oct 2023

    4 birds in the hand for Howard Audio
    4 birds in the hand for Howard Audio

     12 Oct 2023

    Boomtown Johannesburg wins first gold Loerie
    Boomtown Johannesburg wins first gold Loerie

     12 Oct 2023

    Hanno Botha is Ford SA's marketing communications manager. Source: Supplied.
    #BehindtheSelfie: Hanno Botha, Ford SA's marketing communications manager

     11 Oct 2023

    Source: © Campaign ME Edelman has appointed Marie-Claire Maalouf as Chief Creative Officer for UAE and KSA
    Marie-Claire Maalouf appointed chief creative officer for Edelman UAE and KSA

    11 Oct 2023

    The conundrum of brand building vs performance marketing
    The conundrum of brand building vs performance marketing

     11 Oct 2023

    Ogilvy wins Agency of the Year and Most Effective Agency at Loeries 2023
    Ogilvy wins Agency of the Year and Most Effective Agency at Loeries 2023

     11 Oct 2023

    Celebrating excellence: Announcing the finalists for the Assegai Awards 2023
    Celebrating excellence: Announcing the finalists for the Assegai Awards 2023

     11 Oct 2023

    Chicken Licken wins Brand of the Year at the Loerie Awards for the 7th consecutive year
    Chicken Licken wins Brand of the Year at the Loerie Awards for the 7th consecutive year

     11 Oct 2023

    Teboho Mahlatsi was awarded posthumously. Source: Loeries.
    #Loeries2023: Late Teboho Mahlatsi honoured with Hall of Fame award

    10 Oct 2023

    Gregory Edwards, Sbusiso Gumbi, Iris Fynn and Jolene Roelofse in conversation. Source: Karabo Ledwaba.
    #Loeries2023: Bridging the gap by empowering African creativity

     10 Oct 2023

    3 Grand Prix awarded at first round of Loeries 2023 awards
    3 Grand Prix awarded at first round of Loeries 2023 awards

     10 Oct 2023

    Source: Gallo Images Ogilvy won a total of 16 Loeries at the 45 Loeries
    #Loeries2023: 232 Loeries awarded

     9 Oct 2023

    Source:
    Netflix to end Kenyan free access plan after 2 years

    9 Oct 2023

    2023 Loeries Young Creatives Award goes to Bernice Puleng Mosala
    2023 Loeries Young Creatives Award goes to Bernice Puleng Mosala

     9 Oct 2023

    DJ Sbu in conversation with SABC's head of content Lala Tuku and head of African Language Station Sbongi Ngcobo. Source: Karabo Ledwaba.
    #Loeries2023: Is the SABC still relevant in the digital age?

     6 Oct 2023

    Source: Gallo Images Ogilvy SA won one of three Grand Prix at the Loeries last night
    #Loeries2023: First 3 Grand Prix awarded

    6 Oct 2023

    Dentsu unveils the media trends set to shape 2024
    Dentsu unveils the media trends set to shape 2024

     6 Oct 2023

    The new team spoke at Loeries 2023. Source: Supplied.
    UniWorld Group and Two Tone Global partner as UWG Africa

    5 Oct 2023

    The ARB ruled that children should not be exposed to the ad. Source: Supplied.
    ARB says Fear F*kol billboard must be changed or taken down

     5 Oct 2023

    Image supplied. The London International Awards (LIA) has announced its first-ever Created for Creatives LIA Legend Award with Mark Tutssel as the first recipient
    First-ever Created for Creatives LIA Legend Award to Mark Tutssel

    4 Oct 2023

    #OrchidsandOnions: Standard Bank delivers with adorable ad
    #OrchidsandOnions: Standard Bank delivers with adorable ad

     4 Oct 2023

    Dentsu celebrates a night of huge success at the New Generation Awards 2023
    Dentsu celebrates a night of huge success at the New Generation Awards 2023

     4 Oct 2023

    International jury president for the digital category, Shannon Washington during Day 1 of the 2023 Loerie Awards judging at City Hall
    #Loeries2023: It's Loeries Creative Week!

    3 Oct 2023

    Birdwatching at the Loeries: E1 State of the Nation
    Birdwatching at the Loeries: E1 State of the Nation

    3 Oct 2023

    Source:
    Report: Strategists aim high as clients embrace caution

    3 Oct 2023

    Paris Hilton. Source: YouTube.
    Paris Hilton signs deal with X

    3 Oct 2023

    The Loeries being in Cape Town just fits
    The Loeries being in Cape Town just fits

    , Joe Public Cape Town 3 Oct 2023

    Source:
    Paving the way for seamless lead-partner agency dynamics

     2 Oct 2023

    #Loeries2023: Tune in to the official Loeries podcast with VMLY&R and Bizcommunity
    #Loeries2023: Tune in to the official Loeries podcast with VMLY&R and Bizcommunity

    2 Oct 2023

    The awards were held last week. Source: Supplied.
    The New Generation Awards winners revealed

    2 Oct 2023

    Image supplied. The 45th Loeries Creative Week kicks off on Monday and Bizcommunity, as a media partner to The Loeries, will be on the ground
    #Loeries2023: Bizcommunity - Ready for Loeries Creative Week

     29 Sep 2023

    Source:
    The One Club reveals Young Guns 21 finalists

    29 Sep 2023

    Wunderman Thompson SA triumphs at the 2023 New Generation Awards
    Wunderman Thompson SA triumphs at the 2023 New Generation Awards

     29 Sep 2023

    Image supplied. The launch of The One Show 2024 comes with some notable changes
    The One Show 2023 launches with ranking changes

    28 Sep 2023

    Lianne Williams is the marketing directorat Vuma. Source: Supplied.
    #BehindtheBrandManager: Lianne Williams, Vumatel's marketing director

     28 Sep 2023

    More Advertising news

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