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Rogerwilco

Rogerwilco, 2021 FM AdFocus Digital Agency of the Year, is an independently owned level 2 B-BBEE full service digital marketing agency with a presence in Cape Town, Johannesburg and London.

Amy Beck appointed as CMO at TransUnion Africa
Amy Beck appointed as CMO at TransUnion Africa

TransUnion Africa has appointed Amy Beck as Chief marketing officer and member of the company's executive team, effective 10 January 2022...

6 Dec 2021

Source: © dolgachov
Generational inclusivity: a brand priority

South African marketers are optimistic about the future, but 66% believe that challenges are afoot, due to constantly shifting customer expectations...

6 Dec 2021

Janna Strang
Janna Strang appointed head of PR and Reputation Management at Rainmaker Marketing

Rainmaker Marketing officially welcomed Janna Strang as head of the PR and Reputation Management division...

6 Dec 2021

IAB, Google, Meta & TBWA launch Connected Womxn initiative
IAB, Google, Meta & TBWA launch Connected Womxn initiative

The IAB South Africa Transformation Council, in collaboration with Google, Meta, and TBWA, has launched the Connected Womxn initiative for women in the digital, marketing and media sectors...

6 Dec 2021

Meta, Africa No Filter partner to boost VR content creators in Africa
Meta, Africa No Filter partner to boost VR content creators in Africa

Narrative change organisation, Africa No Filter, and Meta have partnered to launch a new programme called 'Future Africa: Telling Stories, Building Worlds'...

6 Dec 2021

#PulpNonFiction: Free Britney and other true conspiracies
#PulpNonFiction: Free Britney and other true conspiracies

This week, Bronwyn Williams talks conspiracy theories and the possibility of them coming true...

Bronwyn WilliamsBy Bronwyn Williams 6 Dec 2021

Importance of new channels to modern PR complementing traditional media efforts
Importance of new channels to modern PR complementing traditional media efforts

As old-school PR professionals, we have always relied on traditional media, which includes print and online: newspapers or magazines and broadcast: TV or radio to create publicity for our clients...

Miranda LusibaBy Miranda Lusiba 6 Dec 2021

Smart Media broadens exposure for brands with new automatic fragrance units and hotspots in-store
Smart Media broadens exposure for brands with new automatic fragrance units and hotspots in-store

The new automatic fragrance units and hotspots located within Dis-Chem stores, aim to provide a non-touch and ideal opportunity for consumers to interact with the brand while shopping...

Issued by Smart Media 6 Dec 2021

Adobe Stock enabling a new generation of Creativity through the power of AI
Adobe Stock enabling a new generation of Creativity through the power of AI

Recently, Adobe has started to leverage the power of artificial intelligence (into tools like Adobe Stock, to create end-to-end experiences and workflows that help creatives tell stories...

Issued by DaxData 6 Dec 2021

Kaya 959 opens applications for 2022 internship programme
Kaya 959 opens applications for 2022 internship programme

Graduates in media studies, sound engineering and journalism are invited to apply for acceptance into Kaya 959's 2022 internship programme...

Issued by Kaya 959 6 Dec 2021

Is InsurTech ensuring the continued recovery of SA's short-term insurance industry?
Is InsurTech ensuring the continued recovery of SA's short-term insurance industry?

Insight Survey's latest SA Short-Term Insurance Industry Landscape Report 2021, carefully examines the global and local short-term insurance landscape, based on the latest research and information...

Issued by Insight Survey 6 Dec 2021

The courage of creativity
The courage of creativity

Does it take courage to be creative? And what does courageous creativity look like in the broader communications landscape?

By Fareez Joulay 6 Dec 2021

Location Bank: in the business of helping yours
Location Bank: in the business of helping yours

A brand's reputation supersedes them and influences most consumers' buying decisions. Positive sentiment is bound to boost your online presence and contribute to increasing sales revenue...

Issued by Location Bank 3 Dec 2021

Womvest launch encourages women to invest in women
Womvest launch encourages women to invest in women

The official launch of Womvest (a play on "women investing in women") took place at Nirox Sculpture Park in Johannesburg with the theme celebrating women change-makers in the investment ecosystem...

Issued by Lume Communications 3 Dec 2021

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Developing a unified voice and view of the customer

Consumer data is priceless, especially in today's rapidly changing business landscape...

Kelvin JonckBy Kelvin Jonck 3 Dec 2021

FNB empowers SMEs in the digital media industry by extending relations with digital agency, Sprout Performance Partners
FNB empowers SMEs in the digital media industry by extending relations with digital agency, Sprout Performance Partners

With the rise in the usage of digital platforms to access content and solutions, FNB has ramped up its efforts to empower SMEs that are leading change in the digital marketing industry...

Issued by Sprout Performance Partners 3 Dec 2021

Grey launches Sensodyne 'Moments' global campaign
Grey launches Sensodyne 'Moments' global campaign

In a refreshing change from the clinical approach of past campaigns, the new Sensodyne 'Moments' campaign targets sensitivity sufferers with a simple, yet effective message - 'Life's too short for sensitivity'...

Issued by Grey Africa 3 Dec 2021

Source: © Kawin Samerphark
PR companies' role in US climate change politics highlighted

The Role of Public Relations Firms in Climate Change Politics, a new peer-reviewed study published today in Climatic Change argues that public relations (PR) firms are a major force in US climate change obstruction, influencing public perception of...

3 Dec 2021

No headaches for Panado's OOH advertising
No headaches for Panado's OOH advertising

Panado, a subsidiary of Adcock Ingram, is a household name in South Africa. The Panado brand is synonymous with pain and fever relief for both adults and children. Part of Adcock's marketing strategy was to book out-of-home (OOH) media spaces at...

Issued by MegaVision Media 3 Dec 2021

Source: © rawpixel
Social media: an opportunity for governments to engage their citizens

Social media offers governments a unique opportunity to directly interact with the public and enhance citizen engagement...

By Ireen Manyuha 3 Dec 2021

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The future of gaming for brands

As 2021 draws to a close, it is helpful to look back on the milestones, goals reached, and lessons learned...

3 Dec 2021

Viral insights on Black Friday [infographic]
Viral insights on Black Friday [infographic]

Meltwater, the global leaders in media intelligence, recently analysed the data, conversations and trends around Black Friday and Cyber Monday, across social and online news media in South Africa...

Issued by Meltwater 3 Dec 2021

Google delays return to office in Africa, Europe, Middle East
Google delays return to office in Africa, Europe, Middle East

Alphabet Inc's Google is delaying its return-to-office plan in Europe, the Middle East and Africa on concerns over the Omicron variant..

3 Dec 2021

Why mobile network operators need to provide enhanced CX
Why mobile network operators need to provide enhanced CX

An enhanced CX is key to attracting and retaining subscribers as mobile network operators seek to perpetually grow their subscriber base...

By Filip Filkovic, Martin Effiong 3 Dec 2021

Mobile gaming apps revenue from advertising to pass $100bn in 2021
Mobile gaming apps revenue from advertising to pass $100bn in 2021

The games segment is the largest and most lucrative category of the mobile apps industry and generates around 60% of total app revenue...

3 Dec 2021

The metaverse - to boldly go where no retailers have gone before
The metaverse - to boldly go where no retailers have gone before

Multi-channel, or clicks-and-mortar shopping, has been with us for years. However, with their movement restricted by Covid lockdowns, consumer adoption of digital shopping advanced at an unexpected pace...

Ryan McFadyenBy Ryan McFadyen 3 Dec 2021

Africa Tech Week Awards 2021 winners announced
Africa Tech Week Awards 2021 winners announced

Topco Media is excited to announce the winners of this year's prestigious Africa Tech Week Awards...

Issued by Topco Media 3 Dec 2021

A bumper year predicted for sponsorship as fan events make a comeback
A bumper year predicted for sponsorship as fan events make a comeback

Investment into sport and brand sponsorships is set to make a big comeback in 2022, as brands realise the potential of sponsorships and their capability to outperform other tools in the marketing mix, particularly when it comes to keeping audiences...

Issued by Mscsports 3 Dec 2021

TFG snaps up SA startup Quench
TFG snaps up SA startup Quench

TFG has agreed to acquire Quench, a local shopping platform and last mile delivery provider, as the Foschini and Markham owner looks to ramp up e-commerce capabilities...

3 Dec 2021

No business is too big or too small for Studio[K]irmack's automated image production solutions
No business is too big or too small for Studio[K]irmack's automated image production solutions

Cape-based Studio[K]irmack continues to lead the charge in offering large and small brands access to the best e-commerce photographic and digital imaging technology at competitive rates...

Issued by Studio[K]irmack 2 Dec 2021

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Africa news

Souce: © scyther5
Record growth of $771bn in 2021 for global advertising market

The global ad market has largely weathered the impact of Covid-19 so far, with a meteoric 23.8% rise to a total of $771bn this year...

2 Dec 2021

Source: © One Cub  2019 One CLub ADC Awards
2 Saffers named ADC 101st Annual Awards jury members

TJ Njozela, creative director at Grey Advertising Africa and Amr Singh, director at Fort have been named to serve on The One Club for Creativity's ADC 101st Annual Awards jury...

1 Dec 2021

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