Following the launch of its updated website, Pernod Ricard South Africa has partnered with Native VML in order to further increase brand awareness and communicate company and brand messages through social media. This will develop some interesting content that will take followers on a journey of discovery across all of their brands, the history behind them and the plans in place to carry them into the future. The company plans to use these platforms to provide followers and fans with more information about the company as a whole, encompassing its tagline - Authentic Brands. Authentic People - outlining its global reach and highlighting all premium brands.
