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The TV licence is dead! Long live the streaming levy - or not?

Leslie Adams

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Source: © 123rf As marketing agencies continue to seek ways to deliver the goods, we are seeing ‘old agency’ bumping up against ‘slick martech’, writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner

Creating a “magic middle”, not a “them and us” of brand vs performance

Johanna McDowell 29 Apr 2024

Image supplied. Joe Hamman, director of Novus Group, outlines steps to choosing the correct media monitoring tools for your business or agency

6 steps to choose the correct media monitoring tools

Joe Hamman 18 Apr 2024

#OrchidsandOnions: Scientists sail across the seas to satisfy their KFC craving

#OrchidsandOnions: Scientists sail across the seas to satisfy their KFC craving

Brendan Seery 17 Apr 2024

MediaHeads 360 celebrates 5 years of bold evolution and unstoppable growth

MediaHeads 360 celebrates 5 years of bold evolution and unstoppable growth

Candy Dempers, MediaHeads 360 20 Feb 2024

Beeld celebrates 50 years: Rises to the challenge

Beeld celebrates 50 years: Rises to the challenge

Wilma de Bruin 15 Feb 2024

#BizTrends2024: Roan Mackintosh - Overcoming tight budgets and data complexities in 2024

#BizTrends2024: Roan Mackintosh - Overcoming tight budgets and data complexities in 2024

Roan Mackintosh 1 Feb 2024

A campaign and a half: MediaHeads 360's impactful collaboration with Cadbury

A campaign and a half: MediaHeads 360's impactful collaboration with Cadbury

Candy Dempers, MediaHeads 360 31 Jan 2024

Image supplied. Geoff Cohen, DYDX addresses the alarming trend in digital advertising; AI-driven fake advertising websites

#BizTrends2024: Geoff Cohen - The alarming digital trend of AI-driven fake advertising websites

Geoff Cohen 23 Jan 2024

Image supplied. Ciaran McKivergan, founder and managing director at 8909 looks at how the migration toward subscription-based social media and AR opportunities is going to make life simultaneously easier and tougher for the creative industry

#BizTrends2024: Ciaran McKivergan - The migration toward subscription-based social media and AR opportunities

Ciaran McKivergan 18 Jan 2024

Image supplied. Musa Kalenga, group CEO, The Brave Group says don’t be scared for 2024; be excited as marketing, advertising, and technology intertwine

#BizTrends2024: Musa Kalenga's five “techolutions” for 2024

Musa Kalenga 16 Jan 2024

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

César Vacchiano 15 Jan 2024

Gail Schimmel says SA is conservative in its advertising complaints. Source: Supplied.

#BizTrends2024: Legal complaints in South African advertising will stay unique and conservative

Gail Schimmel 9 Jan 2024

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