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    Source: © 123rf Peer reviews continue to gain momentum as a key source of information when making purchase decisions
    Part 2: Peer reviews more important for purchase decisions than company information
    Source: © WPP At the recent Creative Circle Full Circle held in Johannesburg this year's South African Cannes Lions jury members' gave their insights into some of the world's best advertising campaigns
    #Cannes2024: Insights on some of the world's best creative work 
    Image supplied. Mzansi Magic invites viewers to Lip Sync the Sounds of Khelovedu
    Phase 2 Mzansi Magic’s Sounds of Khelovedu campaign launches
    Image source: Miranda Gioacchino –
    Contracts: Signed and sealed... with an emoji?

      1 Sep 2023

    #FoodWashing: A chat with accidental viral sensation and branding expert Matt Rosenman
    #FoodWashing: A chat with accidental viral sensation and branding expert Matt Rosenman

      1 Sep 2023

    Entravision and Match Media Group partner across Africa
    Entravision and Match Media Group partner across Africa

    365 Digital  1 Sep 2023

    Source:
    Political advertising makes a comeback on X

    30 Aug 2023

    Threads will add significant value to PR
    Threads will add significant value to PR

    Bullion PR & Communication  30 Aug 2023

    Source: © 123rf Global advertising spend will $1trn for first time next year says Warc research
    Warc: SA advertising spend to grow over 6% next year

    25 Aug 2023

    Image supplied. Paper imagery - credit Devin Lester. 49% of South Africans prefer to read printed books and magazines, while around 44% prefer to read news on their computer or device.
    Survey finds half of South Africans prefer printed material, just under half prefer digital news

    24 Aug 2023

    Source:
    Young Zimbabweans are using YouTube to ridicule politicians and educate voters

      24 Aug 2023

    File photo: Meta and Facebook logos are seen in this illustration taken 15 February 2022. Reuters/Dado Ruvic/Illustration/File Photo
    Kenyan court orders mediation in Meta labour dispute

      23 Aug 2023

    Source: © 123rf UJ's Dr Rukudzo Pamacheche gives three ways to elevate customer trust and confidence in a brand
    3 ways to elevate customer trust and confidence in a brand on social media

      23 Aug 2023

    The TikTok dance party is over. Source: Lindsey Schutters
    The TikTok dance party is over, the platform is ready to get paid

      23 Aug 2023

    Source:
    Iraqi man arrested for broadcasting pornography on major advertising screen

    22 Aug 2023

    #WomensMonth: Bronwyn Abrahams, aka the Queen of Jozi
    #WomensMonth: Bronwyn Abrahams, aka the Queen of Jozi

      21 Aug 2023

    Source:
    Somalia bans TikTok, Telegram and 1XBet over 'horrific' content, misinformation

      21 Aug 2023

    Source:
    Elon Musk wants to remove the block option on Twitter, now X

    21 Aug 2023

    Image supplied. Mohlalefi Lentsoane, executive creative director of M&C Saatchi Abel; Makosha Maja-Rasethaba, chief diversity officer of the M&C Saatchi Group SA, and head of strategy in Johannesburg; Masego Motsogi, incoming managing director of M&C Saatchi Abel Johannesburg; and Neo Mashigo, chief creative officer of M&C Saatchi Group SA
    EXCLUSIVE: Masego Motsogi to lead M&C Saatchi Abel Johannesburg

    18 Aug 2023

    So, you want to be an influencer? 6 expert insights from a leading SA brand strategist
    So, you want to be an influencer? 6 expert insights from a leading SA brand strategist

    TDMC  18 Aug 2023

    Source:
    Online outrage can benefit brands that take stances on social issues

      16 Aug 2023

    Source: Bankless Semona Pillay of UJ gives four ways to managing privacy and risk in the metaverse
    4 ways to managing privacy and risk when marketing in the metaverse

      16 Aug 2023

    Global giant Alibaba partners with Arora Online for multinational influencer campaign
    Global giant Alibaba partners with Arora Online for multinational influencer campaign

    Arora Online  15 Aug 2023

    Source:
    People are pretending to be 'NPCs' on TikTok and it's not just weird, it's also lucrative

      14 Aug 2023

    Source: © UnSplash Ronelle Bester, Red Ribbon Communications, gives 4 steps to enhance your B2B content marketing strategy
    4 steps to enhance your B2B content marketing strategy

      11 Aug 2023

    Image source: Brett Jordan from
    Bye-bye Twitter birdie - gone but still under trade mark

      10 Aug 2023

    Source: © Search Engine Journal a growing portion of Generation Z consumers turn to TikTok as their social media platform of choice
    #Exclusive: 5 ways brands can take advantage of the TikTok as a search engine trend

      8 Aug 2023

    Source: © Dexerto Threads growth has slowed by 90% in August to an average of 440,000 new users per day
    Threads growth slows by 90%

    7 Aug 2023

    Source:
    Senegal blocks TikTok in widening clampdown on dissent

      3 Aug 2023

    Image supplied. Warc’s Creative Effectiveness Lions 2023 - Insights from the winners, identifies trends and themes common to the award-winning campaigns of this year’s Cannes Creative Effectiveness Lions
    #Cannes2023: What an award-winning creative effectiveness entry looks like

    2 Aug 2023

    Image supplied. Promise agency was named best digital agency at the 2023 IAB Bookmark Awards
    #Bookmarks2023: Legacy brands lead the way with digital excellence

      31 Jul 2023

    Threads unravels: What this means for brand strategy
    Threads unravels: What this means for brand strategy

    , Clockwork  31 Jul 2023

    Image supplied. Cathy Gathu has joined Ogilvy Africa as managing partner
    Cathy Gathu appointed Ogilvy Africa's managing partner

    28 Jul 2023

    More Social Media news

    More news

    #FoodWashing: A chat with accidental viral sensation and branding expert Matt Rosenman
    #FoodWashing: A chat with accidental viral sensation and branding expert Matt Rosenman

     1 Sep 2023

    Source:
    Political advertising makes a comeback on X

    30 Aug 2023

    Threads will add significant value to PR
    Threads will add significant value to PR

     30 Aug 2023

    Source: © 123rf Global advertising spend will $1trn for first time next year says Warc research
    Warc: SA advertising spend to grow over 6% next year

    25 Aug 2023

    Image supplied. Paper imagery - credit Devin Lester. 49% of South Africans prefer to read printed books and magazines, while around 44% prefer to read news on their computer or device.
    Survey finds half of South Africans prefer printed material, just under half prefer digital news

    24 Aug 2023

    Source:
    Young Zimbabweans are using YouTube to ridicule politicians and educate voters

     24 Aug 2023

    File photo: Meta and Facebook logos are seen in this illustration taken 15 February 2022. Reuters/Dado Ruvic/Illustration/File Photo
    Kenyan court orders mediation in Meta labour dispute

     23 Aug 2023

    Source: © 123rf UJ's Dr Rukudzo Pamacheche gives three ways to elevate customer trust and confidence in a brand
    3 ways to elevate customer trust and confidence in a brand on social media

     23 Aug 2023

    The TikTok dance party is over. Source: Lindsey Schutters
    The TikTok dance party is over, the platform is ready to get paid

     23 Aug 2023

    Source:
    Iraqi man arrested for broadcasting pornography on major advertising screen

    22 Aug 2023

    #WomensMonth: Bronwyn Abrahams, aka the Queen of Jozi
    #WomensMonth: Bronwyn Abrahams, aka the Queen of Jozi

     21 Aug 2023

    Source:
    Somalia bans TikTok, Telegram and 1XBet over 'horrific' content, misinformation

     21 Aug 2023

    Source:
    Elon Musk wants to remove the block option on Twitter, now X

    21 Aug 2023

    Image supplied. Mohlalefi Lentsoane, executive creative director of M&C Saatchi Abel; Makosha Maja-Rasethaba, chief diversity officer of the M&C Saatchi Group SA, and head of strategy in Johannesburg; Masego Motsogi, incoming managing director of M&C Saatchi Abel Johannesburg; and Neo Mashigo, chief creative officer of M&C Saatchi Group SA
    EXCLUSIVE: Masego Motsogi to lead M&C Saatchi Abel Johannesburg

    18 Aug 2023

    So, you want to be an influencer? 6 expert insights from a leading SA brand strategist
    So, you want to be an influencer? 6 expert insights from a leading SA brand strategist

     18 Aug 2023

    Source:
    Online outrage can benefit brands that take stances on social issues

     16 Aug 2023

    Source: Bankless Semona Pillay of UJ gives four ways to managing privacy and risk in the metaverse
    4 ways to managing privacy and risk when marketing in the metaverse

     16 Aug 2023

    Global giant Alibaba partners with Arora Online for multinational influencer campaign
    Global giant Alibaba partners with Arora Online for multinational influencer campaign

     15 Aug 2023

    Source:
    People are pretending to be 'NPCs' on TikTok and it's not just weird, it's also lucrative

     14 Aug 2023

    Source: © UnSplash Ronelle Bester, Red Ribbon Communications, gives 4 steps to enhance your B2B content marketing strategy
    4 steps to enhance your B2B content marketing strategy

     11 Aug 2023

    Image source: Brett Jordan from
    Bye-bye Twitter birdie - gone but still under trade mark

     10 Aug 2023

    Source: © Search Engine Journal a growing portion of Generation Z consumers turn to TikTok as their social media platform of choice
    #Exclusive: 5 ways brands can take advantage of the TikTok as a search engine trend

     8 Aug 2023

    Source: © Dexerto Threads growth has slowed by 90% in August to an average of 440,000 new users per day
    Threads growth slows by 90%

    7 Aug 2023

    Source:
    Senegal blocks TikTok in widening clampdown on dissent

     3 Aug 2023

    Image supplied. Warc’s Creative Effectiveness Lions 2023 - Insights from the winners, identifies trends and themes common to the award-winning campaigns of this year’s Cannes Creative Effectiveness Lions
    #Cannes2023: What an award-winning creative effectiveness entry looks like

    2 Aug 2023

    Image supplied. Promise agency was named best digital agency at the 2023 IAB Bookmark Awards
    #Bookmarks2023: Legacy brands lead the way with digital excellence

     31 Jul 2023

    Threads unravels: What this means for brand strategy
    Threads unravels: What this means for brand strategy

    ,  31 Jul 2023

    Image supplied. Cathy Gathu has joined Ogilvy Africa as managing partner
    Cathy Gathu appointed Ogilvy Africa's managing partner

    28 Jul 2023

    Image supplied. Promise agency has been named the IAB South Africa Bookmark Awards, in partnership with Accenture Song, best digital agency
    #Bookmarks2023: All the 2023 Bookmark Awards winners

    28 Jul 2023

    Image supplied. The Bookmakr Finalists Showcase panel with IAB South Africa CEO Razia Pillay (middle) and host, Accenture Song’s Mushambi Mutuma (end right). Thepanelist are: (l to r): Executive creative director at Ogilvy South Africa - Alex Goldberg, EssenceMediacom SA social media director - Luzuko Tena, head of group digital communications Sasol - MJ Khan, senior manager: digital at SuperSport - Rikashni Rangasamy
    #Bookmarks2023: The power of purpose-led campaigns - Does your brand have a backbone?

     27 Jul 2023

    Image supplied. Head of IAB South Africa’s Agency Council and managing director of Machine_ Robyn Campbell examines four trends impacting the digital media industry
    #Bookmarks2023: 4 trends impacting the digital media industry

     27 Jul 2023

    Image supplied. The first Bookmarks Finalists' Showcase feature panlists (l to r:) Executive creative director at Ogilvy South Africa - Alex Goldberg, EssenceMediacom SA social media director- Luzuko Tena, head of group digital communications at Sasol - MJ Khan and senior manager: digital at SuperSport - Rikashni Rangasamy
    #Bookmarks2023: Inaugural Bookmarks Finalists' Showcase a wealth of insights and engagement

    27 Jul 2023

    The Creative Circle Full Circle: Happening today!
    The Creative Circle Full Circle: Happening today!

    25 Jul 2023

    #Bookmarks2023: The IAB SA 2023 Bookmark Awards: All you need to know
    #Bookmarks2023: The IAB SA 2023 Bookmark Awards: All you need to know

    25 Jul 2023

    Source:
    Elon Musk rebrands Twitter to X

    24 Jul 2023

    Image supplied: Springbok teammates Frans Malherbe, Damian Willemse, Canan Moodie, and Siya Kolisi are joined by The Kiffness in the Green Mamba, the Bok team’s official Toyota Hilux
    Toyota South Africa's Springbok The Kiffness campaign resonates with fans

    24 Jul 2023

    Challengers to Watch 2023: Mastodon
    Challengers to Watch 2023: Mastodon

    ,  24 Jul 2023

    Unveiling the overlooked: The key qualitative metrics in influencer campaigns
    Unveiling the overlooked: The key qualitative metrics in influencer campaigns

     21 Jul 2023

    Marketers, #DoMore celebrating and collaborating on Biz
    Marketers, #DoMore celebrating and collaborating on Biz

     19 Jul 2023

    Amazon overtakes Apple, becomes the world's most valuable tech brand
    Amazon overtakes Apple, becomes the world's most valuable tech brand

    19 Jul 2023

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