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Judith Middleton
The value of a niche PR and digital marketing agency

We all feel it, it's been a challenging year and the outlook is looking uncertain, but this is the time to sharpen your focus and partner with an expert who knows your market...

By Judith Middleton, Issued by DUO Marketing + Communications 23 hours ago

HelloFCB+ designs for Cradle of Human Culture
HelloFCB+ designs for Cradle of Human Culture

HelloFCB+, the human connections agency based in Cape Town, designed the corporate identify for the Cradle of Human Culture...

Issued by FCB Africa 1 day ago

Pictured are Paul Holmes of The Holmes Report and Regine le Roux, managing director of South Africa’s Reputation Matters. Reputation Matters scooped up two SABRE Africa awards, one for superior achievement in measurement and evaluation and the other for the industry sector category.
All the 2019 SABRE Awards Africa winners

The 2019 SABRE Awards Africa winners were handed out following on the annual African Public Relations Association (AFPRA) conference in Kigali, Rwanda, last week...

1 day ago

Roman Samborskyi/Shutterstock
How to make health news interesting - without overselling the claims

Health stories are prolific in the news. Each year, thousands of articles are published claiming to have the latest compelling evidence on how we should eat, drink, exercise, sleep, and which medications we should or shouldn't be taking - among a host of other things...

By Petroc Sumner & Rachel Adams 2 days ago

Image source: Gallo/Getty.
Reputation management in Africa study

On an individual and organisational level, ethics and reputation are of the utmost importance and form part of storytelling and shaping a realistic narrative...

16 May 2019

Image source: Gallo/Getty.
Ethical storytelling to enhance Africa's narrative

The African Public Relations Association (APRA) will host its annual African Public Relations Conference, in Kigali, Rwanda from 13 to 17 May 2019...

9 May 2019

Appreciation is its own reward
Appreciation is its own reward

Recognition and reward programmes are heading for the divorce courts, having realised they are poorly suited to ensuring employee wellbeing and its intended offspring - high performance...

Issued by icandi CQ 7 May 2019

Judith Middleton
A fresh approach to customer service

During 2018 we made some significant changes to our internal team structures that have improved our business, delivering greater value to our clients, and a richer and more fulfilling work experience for our team across PR and digital marketing services...

By Judith Middleton, Issued by DUO Marketing + Communications 6 May 2019

Think again, think Riverbed
Think again, think Riverbed

Riverbed has been awarded the corporate communications account for McCain, following an intensive four-way pitch against prominent, multinational agencies...

Issued by Riverbed 6 May 2019

The globalisation decade
The globalisation decade

An International Public Relations Network article authored by Nicole Capper, Managing Director of the South African member agency - Mango-OMC...

By Nicole Capper, Issued by MANGO-OMC 2 May 2019

Marketing to consumers? One size does not fit all
Marketing to consumers? One size does not fit all

Personalisation in advertising communication is a key part of the consumer journey. Consumers want a unique connection in exchange for their time, but they're also concerned about how brands use their data. Or are they?

By Maggie Pronto 2 May 2019

Nedbank banks on Riverbed
Nedbank banks on Riverbed

It's official. Nedbank has appointed Riverbed to manage its consumer PR...

Issued by Riverbed 30 Apr 2019

Mimi Kalinda, Group CEO and Co-founder, Africommunications Group.
How narratives shape our reality

There is a problem with the idea that women need to be specifically empowered in the media, PR and communications industry...

By Mimi Kalinda 29 Apr 2019

iLobola Nge Bhubesi cleans out at the 22nd instalment of the PRISMs
iLobola Nge Bhubesi cleans out at the 22nd instalment of the PRISMs

It was most definitely the night of the underdog at this year's PRISMS with Lion Lager scooping the most coveted award of the night; the South African Campaign of the Year for its ABInBEV digital series campaign, iLobola Nge Bhubesi...

Issued by DNA Brand Architects 26 Apr 2019

When brands get social media engagement right
When brands get social media engagement right

Social media has become an increasingly valuable component for consideration with a lot of PR strategies over the years. It's exciting to see how various brands are using social media to convey their brand personality...

By Sheila Afari 26 Apr 2019

Some of team Mama Creative, from L to R: Kyle Gounden, Karla Strydom, Mishka Naidoo, Nicola Rossi, Adam Leontsinis, and Tetelo Nhlapo.
#Loeries2019: Mama Creative explains why it's on all of us to tell better stories

You've probably already noticed this year's striking Loeries campaign in your social media feeds and daily industry reads. But this year's campaign is a little different from those of previous years. Here's how Mama Creative hopes Loeries 2019 will inspire us all to tell better stories...

By Leigh Andrews 26 Apr 2019

How I wrote a shopper marketing strategy for a new political party
How I wrote a shopper marketing strategy for a new political party

Shopping in a supermarket has nothing in common with voting in an election - or does it?

By Sarah Britten 25 Apr 2019

Chris Moerdyk
One-on-one coaching - Marketing, advertising, PR, boards

I have been in the communications business for almost 50 years and instead of retiring I intend offering one-on-one coaching to anyone who needs it in the marketing industry...

By Chris Moerdyk, Issued by Chris Moerdyk 25 Apr 2019

PRISA mourns passing of former president Ronel Rensburg
PRISA mourns passing of former president Ronel Rensburg

The Public Relations Institute of Southern Africa (PRISA) has expressed sadness over the passing on of its former president, board member and fellow (FPRISA) Professor Ronel Rensburg...

24 Apr 2019

Key steps to creating a crisis communications plan
Key steps to creating a crisis communications plan

Although it is difficult to accurately predict what kind of a crisis an organisation might face, there is no doubt that planning and preparing for a crisis is vital...

By Leago Monareng 24 Apr 2019

The Blue Train's brand repositioning gets a nod at the 2019 Prism Awards
The Blue Train's brand repositioning gets a nod at the 2019 Prism Awards

The Blue Train's repositioning campaign, Surrender to The Luxury of Slow, walked away with a bronze in the Travel and Tourism Practice category at the Prism Awards...

Issued by Havas Johannesburg 23 Apr 2019

DUO Marketing + Communications committed to developing PR and marketing industry talent
DUO Marketing + Communications committed to developing PR and marketing industry talent

Digital PR and marketing agency DUO Marketing + Communications (DUO) launched its very first graduate programme for PR and communications graduates earlier...

Issued by DUO Marketing + Communications 18 Apr 2019

Havas PR scoops gold and bronze at PRISM 2019
Havas PR scoops gold and bronze at PRISM 2019

Havas PR walked away with a gold award and a bronze award at the 22nd PRISM Awards ceremony held at The Capital on the Park in Sandton, Johannesburg...

Issued by Havas Johannesburg 18 Apr 2019

The press release is dead; long live the press release
The press release is dead; long live the press release

"Before you think the press release is dead, the truth is that because of the ever-growing information bubble and news jumping at you like 'pop-up' ads, there is a need for brands to create their own narrative like never before."...

By Gerhard Hope 17 Apr 2019

Are customer and employee engagement one and the same?
Are customer and employee engagement one and the same?

Customers and employees become one and the same if smart, strategic internal communication is the tool you use to drive loyalty, engage employees and build a customer service culture. And here's why...

Issued by icandi CQ 16 Apr 2019

BCW Africa is PRISM African Network of the Year.
BCW Africa is PRISM African Network of the Year

BCW Africa named African Network of the Year by the PRISM Awards for the fourth consecutive year and chairman and CEO, Robyn de Villiers, wins Lifetime Achievement Award...

16 Apr 2019

#Bookmarks2019: Bravery in telling stories without fear or favour
#Bookmarks2019: Bravery in telling stories without fear or favour

Eyewitness News recently won a Bookmarks' Gold for its Poisonous Bullets: The Silent Betrayal of Sindiso Magaqa three-part podcast series...

By Jessica Tennant 16 Apr 2019

#NewCampaign: #EatingIsBelieving (what you see is what you should get)
#NewCampaign: #EatingIsBelieving (what you see is what you should get)

Following on from RocoMamas' #EatingIsBelieving campaign, whereby digital testimonials were turned into out of home executions, RocoMamas decided to take this a step further with agency Retroviral in launching a TVC as a statement of its standpoint as a brand that strongly believes that what you see is what you should get...

By Jessica Tennant 12 Apr 2019

#Prisms2019: Meet young judge Monare Matema
#Prisms2019: Meet young judge Monare Matema

In the run-up to the 22nd Prism Awards taking place on Sunday, 14 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process...

By Jessica Tennant 12 Apr 2019

Does public relations have a role to play in politics?
Does public relations have a role to play in politics?

If one recalls the incredibly strong public relations machinery that kicked in around Barack Obama's election campaign, one must, albeit grudgingly, admit there is most certainly a case to be made for it...

By Michelle Gillie-Barnes, Issued by ATKASA 12 Apr 2019

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