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OOH News South Africa

It's a wrap for FNB

Reportedly, the largest building wrap in Port Elizabeth has been erected by Tractor Outdoor Eastern Cape managed the project from inception to completion on behalf of First National Bank as part of its World Cup 2010 campaign.

Each side of the building has 20 panels with combined area of 750m² and a total weight of 120kg but the striking advertising effect does not affect visibility from inside the building.

"This is a first Port Elizabeth," says Bruce Jefferies business development director of Tractor "The site was erected on both sides of one of the tallest buildings in Port Elizabeth - known as the old "Trust Bank" building and has become an iconic landmark for all of Port Elizabeth.

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