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WATCH: Unfolding consumer and market trends, and how brands can win in a volatile market

In this BizTakeouts interview we speak to Zak Haeri, managing director and Nicolet Pienaar, head of market insights at GfK South Africa, to find out more about the latest market changes and trends, how consumer behaviour is changing, and the importance of real-time access to the latest data and intelligent automation...



GfK South Africa
GfK. Growth from Knowledge.
For over 85 years, we have earned the trust of our clients around the world by solving critical business questions in their decision-making process around consumers, markets, brands and media. Our reliable data and insights, together with advanced AI capabilities, have revolutionized access to real-time actionable recommendations that drive marketing, sales and organisational effectiveness of our clients and partners. That's how we promise and deliver "Growth from Knowledge".

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