Marketing's A-list stars to feature in forthcoming attraction Marketing. The Movie

Marketing. The movie. The Nedbank IMC 2021 Conference

IMC Conference  1 Dec 2020

Global marketing mega-stars include Instagram’s product marketing manager Jon Youshaei; AB InBev’s US chief marketing officer Marcel Marcondes (also named as a Forbes World’s Most Influential CMO 2020); and Susan Credle, global chief creative officer at FCB Global. Directly following their performances these stars will be inviting questions from attendees, providing a ‘once in a lifetime’ opportunity for marketers to get up close and personal with brands that are shaping our world.

Jon Youshaei

Marcel Marcondes

Susan Credle

Starring alongside the four keynotes is a cast of equal ‘heavyweight’ status from South Africa and Africa. This includes Nontokozo Madonsela, chief marketing officer of Momentum Metropolitan Holdings; 48H’s Victor Dlamini and Mike Stopforth; and Mike Sharman of Retroviral, to name a few. The event will be hosted by Tumi Morake, TV personality, comedian, and first African woman to have her own set on Netflix.

Nedbank IMC CEO Dale Hefer says that each year the Nedbank IMC presents the business case for marketing by bringing local, African and global marketing heavyweights to sell-out audiences. “This year, our speakers reflect the new era of responsible marketing that demands accountability, responsiveness and getting our hustle on to deliver to savvy audiences.”

For South African and African marketers, the Nedbank IMC 2021 is a chance to be a part of the virtual action, and to hear first-hand from the ‘megaminds’ of marketing.

The full A-lister lineup includes: