Profiling the Loeries committee: Nici Stathacopoulos

Q: What were you doing 30 years ago, today?
A: Hating school - seriously - and not thinking about being in advertising.

Q: What have you done to make your mother proud?
A: Given her two gorgeous grandsons, oh yes, and judging at Cannes.

Q: What is the most effective brand communication you have ever seen (from television advert to business card to head office)?
A: Nope - have to think too hard for this one.

Q: What do you do to encourage creativity in your own life?
A: Wear orange, meditate, read books of all descriptions.

Q: What's your most exciting (non-work) activity?
A: Watching my sons play sport, book club, drinking French champagne.

Q: What's the best way you can think of to celebrate the big “three-oh”?
A: Ha ha!