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CRM, CX, UX South Africa

Cloud or ground? Let the customer decide

Offering both an on-demand and on-premise solution gives customers the ability to choose whichever platform they feel best suits their needs. Forcing one model upon customers and prospects doesn't acknowledge the incredible disparities in size, function and composition that separate different groups.

SaaS has become an increasingly popular model for cloud computing adoption, with 68 percent of U.S. respondents in a recent study from Avanade reporting adoption of SaaS at some level, and 62 percent of global respondents reporting plans to move toward SaaS in the next year.

SaaS and cloud computing represent a clear evolutionary shift in application delivery and usage. The model is maturing as processing power, storage, high-speed bandwidth, security and reliability have reached a point that matches the performance people have come to expect from their on-premise solutions. That said, moving to the cloud isn't for everyone, nor is it ideal for every aspect of business.

Read the full article here.

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