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John Dixon, CEO of Saatchi & Saatchi Brandsrock, in his role as Jury President, will oversee all judging assisted by three Jury Chairs in the publishers, marketers and builders sections during two rounds of judging to determine the shortlist and the winners list respectively. Dixon is a board member of the Association of Communication Agencies (ACA), and has served on the Financial Mail Adfocus and Finweek AdReview jury panels.
The first round takes place remotely, where local judges independently score entries online. In the second round, local judges are joined by international thought leaders to discuss and debate each entry thoroughly before independently allocating final scores. Shortlisted entrants (in selected categories) will have the opportunity to present their award entry to the judges in person and the final scores are tallied and signed off by the Jury President.
Matthew Bull, one of South Africa's most awarded creatives and former Global Creative Director of Lowe Worldwide will join the judging panel as International IAB Bookmarks Agency Judge. Founder of the Bull-White House in New York, Bull has been a key proponent of establishing digital awards and was part of the original team to launch the Bookmarks in 2008.
Judges for the Publishers category:
Judges for the Marketers category:
Judges for the Builders category:
For more information visit http://iabsa.net/summit/bookmarks