#APEX2016: All the winners!

#APEX2016 judges

The Association for Communication and Advertising (ACA) also held an inaugural Master Class earlier in the day, which included speaker sessions from the likes of Enver Groenewald, CCM director at Unilever; Alistair King, CCO at King James; and Dawn Klatzko, independent consultant, executive and business coach.

International keynote speaker at the APEX award ceremony that night was Marc de Swaan Arons, CMO of Vermeer.He focused on the importance of insights over big data.

The 2016 APEX award winners were as follows:

A Launch Silver APEX award went to Ogilvy Cape Town for its work for client Volkswagen.

A Change Bronze APEX award went to FCB Cape Town for client Savanna.

A Change Bronze APEX award went to JWT Cape Town for 1818 for client Brandhouse.

A Change Silver APEX award went to NATIVE for its Absolut Vodka campaign for Pernod Ricard.

A Change Silver APEX award went to Joe Public Ignite For Merck Iliad's 'Man Flu'.

A Sustain Bronze APEX award went to Joe Public United for its medical male circumcision campaign for Mediology.

A Sustain Silver APEX award went to Joe Public United for client Nedbank.

The Millward Brown award for a campaign with limited funds went to DDB South Africa for 'the better gift challenge' for client SA National Blood Service.

The Alexander Forbes award also went to Joe Public United for its medical male circumcision campaign for Mediology.

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