The flagship edition of "The Property Magazine" was recently launched in Cape Town. Balance New Media were appointed to develop two self-playing animated presentations to be played on four plasma screens at the star-studded event.
The brief was to create a life-like simulation of the magazine pages turning on screen, giving the audience their first glimpse of the magazine in full glory.
All 90+ pages were played before an excited crowd of advertisers, real estate agents and local celebrities alike, and judging by the "ooh"s and "aah"s it seemed to go down pretty well.