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Contiki refreshes brand as the world of travel changes
Contiki refreshes brand as the world of travel changes

Contiki, specialists in youth social travel, has launched a bold evolution of its brand identity...

2 days ago

#BizTrends2022: 3 ways businesses can rise to the challenge in 2022
#BizTrends2022: 3 ways businesses can rise to the challenge in 2022

2022 will bring forward more challenges in the ways of running a business...

Helen LudwigBy Helen Ludwig 2 days ago

Source: ©mediacom
Warc Awards for Effectiveness 2022 names three juries

The Warc Awards for Effectiveness 2022 first three juries - Customer Experience, Instant Impact and Brand Purpose - have been announced....

3 days ago

Ksenya Samarskaya named TDC's first-ever MD
Ksenya Samarskaya named TDC's first-ever MD

Type Directors Club (TDC) has appointed Ksenya Samarskaya to serve as its first managing director in the club's 75-year history...

Evan-Lee CourieBy Evan-Lee Courie 3 days ago

Source: © Ivelin Radkov
Convenience: The new gold standard, but what about value?

If convenience is the "new battleground*", four industry experts believe it must go hand in hand with value...

18 Jan 2022

2022 just got fresher
2022 just got fresher

Okay, let's get the obvious stuff out the way: the world has changed, Covid-19 has been hard and Tik Tok is a thing...

Issued by Student Village 17 Jan 2022

#BizTrends2022: 3 trends to consider in the ever-changing SA digital landscape
#BizTrends2022: 3 trends to consider in the ever-changing SA digital landscape

The digital landscape is evolving at an astounding rate, and the emergence of Covid-19 has accelerated this rapid transformation of the digital ecosystem...

Jenita FerreiraBy Jenita Ferreira 17 Jan 2022

Sustainability is at the heart of Nedbank's latest campaign
Sustainability is at the heart of Nedbank's latest campaign

Nedbank has taken its commitment to the environment, which includes having zero exposure to all activities related to fossil fuels by 2045...

Evan-Lee CourieBy Evan-Lee Courie 13 Jan 2022

Fashion e-tailer RunwaySale rebrands to MyRunway
Fashion e-tailer RunwaySale rebrands to MyRunway

The rebrand comes on the back of a period of sustained growth for the e-commerce outfit...

12 Jan 2022

Customer loyalty, smoyalty

Marketers have spent many years and countless millions building customer loyalty for their brands. It took a global lockdown to curtail the spread of Covid-19 less than two years to undue all that effort and adspend...

12 Jan 2022

Grand Theft Auto V loading screen
Take-Two Interactive to acquire Zynga

Learn more about Take-Two's acquisition of mobile game developer Zynga...

12 Jan 2022

#BizTrends2022: The rise of purpose, engaging where it matters
#BizTrends2022: The rise of purpose, engaging where it matters

'Branding for good' or 'purpose-driven marketing' is no longer a wallflower in the global advertising sector. Instead, it's the person in the room that everyone else wants to dance with, fulfilling a vital role in many leading brands' strategies...

Stuart InnellBy Stuart Innell 12 Jan 2022

Image supplied
The data ethics conversation should be on every brand's agenda

The marketing landscape is in the midst of rapid transformation...

By Tom Corey 11 Jan 2022








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