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The most trusted form of online advertising in South Africa

Companies that use sponsored articles to promote their products and services can expect excellent ROI on their marketing investment.
The most trusted form of online advertising in South Africa

According to the 2024 Digital Marketing Report South Africa, sponsored articles are the most trusted form of online advertising.

The report found that over 80% of respondents use online articles and reviews to find important information about the products and services they are considering buying.

Click here to contact the TopAuto marketing team.

The report also found that over 75% of respondents trust online articles and reviews more than any other medium when choosing which new products and services to buy.

Therefore, companies that use sponsored articles to promote their products and services can expect excellent ROI on their marketing investment – particularly if they advertise in the right place.

Advertise on TopAuto

As South Africa’s leading automotive news website, with over one million monthly readers, TopAuto is the best place to promote your company’s products and services.

Our marketing team will help you book and run a sponsored article campaign, including writing your articles (if needed), publishing them, promoting them on social media, and reporting on their performance.

Find out more today – click here to contact the TopAuto marketing team.

Broad Media
Broad Media is South Africa's leading independent online media company. Broad Media owns South Africa's largest business and technology publications - BusinessTech and MyBroadband, as well as motoring website TopAuto.
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