Open Chair has 12 free Cannes Lions for young women; asks industry to help with costs

The 12 passes include five for “Young Lions”, who must be 30 and under, and three for full-time students of 23 and under.
From Cannes’ equity, representation and accessibility programme, the tickets will give the 12 women access to festival’s award shows, talks, networking spaces, daily happy hours and the closing party.
“The aim of the Cannes equity, representation and accessibility programme is to foster a diverse and inclusive representation of talent at the festival, and we will be using this principle to select the final group of women and those who identify as women,” says Open Chair board member Lorraine Smit.
Support from the industry
Open Chair is seeking support from the creative industry to cover the cost of flights, accommodation and per diems for the successful applicants. “It’s important to talk about gender equality because we can never let the topic go quiet,” says Open Chair founder Suhana Gordhan.
Open Chair is a local non-profit that aims to nurture and inspire the next generation of women leaders in the industry.
“It’s crucial that we walk that long journey with bigger strides because the walk is a little too long for the future we need now. And a single trip to Cannes can change a woman’s career,” she adds.
Opportunity to close the gender gap
Fran Luckin, Open Chair board member, adds that this is an opportunity to close the gender gap.
“Being able to add 12 women to the Open Chair Cannes Lionesses Pride this year is a huge boost.
“It also ensures more women will be able to take up space where they belong.
As Gordhan says, “One of the challenges we face is empty chairs. Far too few women occupy those chairs and far too many leave them."
To apply
To apply applicants have to:
- Submit a two-minute video outlining why they should be selected.
- Send a short written motivation from their chief creative officer, CEO or mentor.
- Include name, role, organisation, date of birth and social handles.
Applications must be emailed to thewomen@openchair.tv by 28 February 2025.
For more:
- Cannes Lions special section and search
- More info: Google News, Cannes Lions Twitter
- Official site: http://www.canneslions.com, Facebook, Twitter, Instagram
Related
WWE RAW on Netflix creates a new advertising battleground for brands 20 hours The Up&Up Group make senior appointments as part of the agency's strategic objectives 21 hours #BehindtheCampaign: Glenfiddich’s Challengers Club film a tribute to the essential role of water 22 hours The hidden pitfalls of relying solely on NPS and CSAT scores Liezel Jonkheid 22 hours The KFC List celebrates women in Africa - despite the SSA gender gap hardly closing 1 day Women in leadership: The crucial role of menCONTRACT 1 day IAB South Africa 2025 Bookmark Awards names nine jury chairs 1 day Ipelegeng (Ipi) Thibedi joins Ogilvy South Africa’s as group managing director 1 day