Advertising Video South Africa

Riverbed and the Association for Alcohol Responsibility and Education's (Aware.org) launched a new underage drinking campaign. The campaign launched with a stakeholder event, a 60-second film and radio campaign in all languages on 29 August 2019. Shot by Kim Geldenhuys of 0307 Films, the campaign’s TVC explores some of the scenarios – in which a young person is influenced to participate in underage drinking by an older person – with each ‘story’ expanded in four 30-second spots....

Denim fashion brand Diesel has decided to take a light-hearted approach on the issue of ‘wardrobing’ in its new ad campaign – you know, buying a garment, trying it out and then deciding that you’re that into it and returning it. Directed by Similar But Different, the ‘Enjoy Before Returning’ ad campaign is a playful stance on this controversial topic. Rather than condemning wardrobing, the brand comes to terms with it. The campaign’s photographs and videos were shot and directed by photographer Angelo Pennetta and share the common thread of “wearing the tag out”. The campaign’s overall creative concept and execution were handled by Publicis Italy....

Dettol’s new TVC is told from the perspective of a baby in the womb. The advert shows all the things the prospective parent does to protect their unborn baby, including all the habits they change to prepare a warm, safe and protected environment even before the baby’s arrival. The ad is aimed at highlighting the importance of creating a safe and healthy environment as a newborn’s first line of defence against germs....

The King James Group created Sanlam’s new TVC and through-the-line campaign. The campaign collages innovations and human moments – the advert edits together found footage of political speeches, talk shows, Ted Talks, news clips. The final edit is 65 seconds long and has 64 shots.

Banjoman Films director Dermot Malone has directed Brown Thomas’s first brand campaign. The Irish department store’s cinematic two-minute film, ‘Belong Together’, maps a romantic journey between two people, beginning with the initial electric meeting of their eyes meeting across the room. Dermot also wrote the story and screenplay with help from collaborator Steve Kenny.

Banjoman Films director Dermot Malone has directed Brown Thomas’s first brand campaign. The Irish department store’s cinematic two-minute film, ‘Belong Together’, maps a romantic journey between two people, beginning with the initial electric meeting of their eyes meeting across the room. Dermot also wrote the story and screenplay with help from collaborator Steve Kenny.

Banjoman Films director Dermot Malone has directed Brown Thomas’s first brand campaign. The Irish department store’s cinematic two-minute film, ‘Belong Together’, maps a romantic journey between two people, beginning with the initial electric meeting of their eyes meeting across the room. Dermot also wrote the story and screenplay with help from collaborator Steve Kenny.

Like many South African women, Gogo Nozizwe raised her grandson, Akhona, and his siblings in Nyanga, Western Cape. To honour her and all the women raising the next generation of South African men, Gillette launched this film in celebration of Women’s Day.

""I really enjoyed the filming and learnt so much. It was my first time seeing a lot of those birds in the area. The teamwork was amazing - I’ve never seen people work together like that. I really respect it." Samuel Japane CIPLA presents Samuel Japane, the birdman extraordinaire, in part 3 of the CIPLA Humancare series.

From the worst shape of his life to finishing the Ironman 70.3 Durban, watch Hobbo's #BiogenJourney....

“Cipla are an amazing pharma company who truly care for life and want people to live it to its fullest. We’re excited to tell the stories of 3 incredible South Africans who have lived long and wonderful lives and were willing to share their experiences and wisdom with us – so we can do the same. McCann1886 are very proud of the work we have co-created with Cipla, Life Design and the entire team; and hope that everyone who sees them are as touched by these moving stories as we were.” - Stuart Stobbs, Chief creative officer: McCann 1886....

To mark the entry of their latest menu item, the ‘Boujee Bowl’, Nando’s new ad celebrates everything that’s extra; Boujee pays homage to all the sneaker lovers, ‘flexers’, and ‘bowlers’ who are doing the most to live their best lives - for the Gram.