Industry veteran, Brad Aigner, has been appointed to join fellow media director Sue Rooney at the helm of the South African division of global media specialist, Universal McCann. Aigner and Sue Rooney will jointly manage all media operations for Universal McCann South Africa.
Aigner has extensive media experience having spent three years as Media Director and a board member of Starcom South Africa where he managed the communication strategy formulation and implementation for Coca-Cola South Africa. Prior to that he held the position of General Manager of Sales and Marketing at the BDFM Publishing Group where he ran all aspects of the marketing function for well known media publications Financial Mail & Business Day, as well as for Summit TV.
Commenting on his appointment, Aigner says, "In my view, Universal McCann is the best kept secret in the South African media industry. The company has maintained long-standing business relationships with leading national and international global brands such as Motorola, Telkom, Microsoft, Coca-Cola, South African Airways, Mastercard, Brown Forman and L'Oreal amongst others.
I am excited at the prospect of sharing our secret with companies looking for a media agency partner that is committed to delivering superior returns on its clients' media investments".
