The screen is split in two - on one side are a bevy of admittedly very hot women and the other a steers i dont know what this time burger. A cursor jumps from one half of the screen to the other landing on specific bits of the burger and the women - apparently this indicates where the viewer is supposedly looking. At first i thought the point was to show that the burger is more distracting than these scantily clad women, but I'm not so sure anymore.
