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'How to Win a Smarties Award' guide released by the MMA SA
'How to Win a Smarties Award' guide released by the MMA SA

Entries for the 2019 Smarties Awards are open and to assist agencies submit only their very best work, the Mobile Marketing Association South Africa (MMA SA) has produced a jam-packed 'How to Win a Smarties Award' guide...

Issued by Mobile Marketing Association 2 days ago

RCS technology boosts CX by enabling consumers to 'touch & feel' messaging
RCS technology boosts CX by enabling consumers to 'touch & feel' messaging

From being the numberplate prefix for the Western Cape town of Knysna, 'CX' is today popping up all over the web as the marketer's shorthand for 'Customer Experience'...

By Devon Meerholz 3 days ago

#OrchidsandOnions: Reddy tells it like it is
#OrchidsandOnions: Reddy tells it like it is

And the DA's intrusive marketing campaign before the elections, using 'stolen' information, gets an Onion...

By Brendan Seery 14 May 2019

Accelerating the browsing experience
Accelerating the browsing experience

Superbalist.com, has adopted two new technologies which have significantly accelerated the browsing experience for shoppers and translated into strong business results...

14 May 2019

Why South African voters are resisting mobile political campaigns
Why South African voters are resisting mobile political campaigns

Mobile technology will arguably go down in history as the most successful innovation of our lifetime. Mobile devices, especially phones, are ubiquitous in large parts of the world...

By Daniel K. Maduku 8 May 2019

Screen grab from ADC 98th Annual Awards' Black Cube for Best of Show winner, “The Truth Is Worth It,” on behalf of The New York Times, awarded to Final Cut New York and Furlined Santa Monica with Droga5 New York.
#OneShow2019: All the ADC 2019 winners!

The colours of the 711 winners of the 98th global ADC Annual Awards were revealed on the first evening of the One Club for Creativity's Creative Week, held on 6 May 2018 at Metropolitan West in New York, with a Merit Award coming home to SA, for Grid Worldwide's #HopeJoanna...

7 May 2019

AdColony's Telkom Summer campaign smashes expectations
AdColony's Telkom Summer campaign smashes expectations

Mobile advertising company AdColony has used first-to-world technology to deliver an unprecedented 37% engagement rate for Telkom...

Issued by AdColony 6 May 2019

Be as human as possible
Be as human as possible

Technology is changing the way we live our lives, however, technology does not tell the whole story. We do...

Issued by Madex 3 May 2019

Vicinity Media nominated at the UK Drum Mobile Awards 2019
Vicinity Media nominated at the UK Drum Mobile Awards 2019

Vicinity Media is honoured to be one of three finalists - with their amazing client KFC - in the Location Based Services category of the UK's most prestigious digital advertising awards!..

Issued by Vicinity Media 29 Apr 2019

Using e-commerce data to build successful pricing strategies
Using e-commerce data to build successful pricing strategies

Euromonitor International's new report looks at how building an effective pricing strategy is critical to the successful sales and marketing of any product...

17 Apr 2019

Image supplied.
MMA SA announces 2019 board, strategic partners

The Mobile Marketing Association South Africa (MMA SA) has announced the 14 new board members and strategic partners who will lead the delivery of the MMA SA's future development...

17 Apr 2019

4 best practices for making mobile video work for your brand
4 best practices for making mobile video work for your brand

When it comes to mobile video advertising, most marketers would intuitively think that what matters most is how long a viewer engages with the content. But new research shows that there is no correlation between total average view time and aided brand awareness...

By Elizma Nolte 15 Apr 2019

#WTMA19: Keith Jenkins on what travel influencers are getting right and wrong
#WTMA19: Keith Jenkins on what travel influencers are getting right and wrong

According to iambassador founder and CEO Keith Jenkins, marketing influencers in the travel industry are either executing their content mind-blowingly well or mind-bogglingly bad...

By Maroefah Smith 15 Apr 2019

#StartupStory: iHappify, the new business on the block
#StartupStory: iHappify, the new business on the block

The first quarter of 2019 has seen new business development in an uncategorised industry of making people happy...

By Evan-Lee Courie 12 Apr 2019

#InspiringFiftySA 2019 opens for nominations
#InspiringFiftySA 2019 opens for nominations

This year marks the third edition of Inspiring Fifty South Africa, a non-profit initiative that benchmarks and awards the 50 most inspiring women in STEM...

11 Apr 2019

Image of Marianne Thamm via
Marianne Thamm on the crucial role of whistleblowers and investigative journalists in defeating corruption

On Wednesday, 10 April 2019 I snatched up the rare opportunity to spend most of my lunch hour with Marianne Thamm, the incredibly smart, candid natural storyteller who has witnessed the harshest violence as an investigative journalist, as well as the hope, resilience and fortitude of South Africa. Here's what you missed...

By Leigh Andrews 11 Apr 2019

Phishing attacks predictions for 2019
Phishing attacks predictions for 2019

It is becoming better understood that, in order to stop phishing attacks, we need to be able to see them coming...

10 Apr 2019

Brands need a one second strategy to make an impact, says new MMA study
Brands need a one second strategy to make an impact, says new MMA study

The Mobile Marketing Association South Africa (MMA SA) has released the results of the MMA's Cognition Research study...

Issued by Mobile Marketing Association 10 Apr 2019

Bizcommunity sends a clear message that Africa is open for business
Bizcommunity sends a clear message that Africa is open for business

The adoption continues for the .africa (dotAfrica) geographic Top Level Domain (gLTD) as Africa's biggest multi-industry website, Bizcommunity, announced the launch of its dotAfrica website...

Issued by dotAfrica 9 Apr 2019

Bizcommunity launches BIZ | Daily top story headlines
Bizcommunity launches BIZ | Daily top story headlines

Bizcommunity is proud to announce the launch of BIZ | Daily - a daily top story round-up, curated from across 18 industry sectors by most impressions and social media shares...

Issued by Bizcommunity.com 8 Apr 2019

CellCgirl wins Silver at 2019 Bookmarks Awards
CellCgirl wins Silver at 2019 Bookmarks Awards

CellCgirl walked away with a Silver Pixel at the prestigious IAB Bookmarks Awards last Thursday night...

Issued by Arc Interactive 4 Apr 2019

Introducing the e-patient
Introducing the e-patient

Almost half the South African population has access to the internet, including 8-million Twitter users and 16-million Facebook users...

4 Apr 2019

PwC releases consumer insights survey for 2019
PwC releases consumer insights survey for 2019

Anton Hugo, retail & consumer leader for PwC Africa and associate directors Rashaad Fortune and Andries Geertsema presented PwC's 2019 Global Consumer Insights Survey at the Peech Hotel in Johannesburg on 3 April...

3 Apr 2019

The real reason millennials venture into freelancing
The real reason millennials venture into freelancing

If you ever wondered when the right time to promote yourself as a freelancer would be... the time is now!

By Ra-ees Moerat 3 Apr 2019

Image source: Gallo/Getty.
Promoting African storytelling to the world with book app

BookBeak is an app that connects African writers with the world's readers through storytelling...

3 Apr 2019

Data-led creativity: A marriage that won't separate brands and customers
Data-led creativity: A marriage that won't separate brands and customers

Today, brands must start embracing data and draw insight from all available sources...

By Charl van Rooyen 2 Apr 2019

Africa rising as Bizcommunity launches .Africa domain
Africa rising as Bizcommunity launches .Africa domain

Bizcommunity, the wholly independently owned media brand made in Africa for Africa, is proud to announce the launch of the Bizcommunity.africa domain...

Issued by Bizcommunity.com 2 Apr 2019

How effective is mobile advertising?
How effective is mobile advertising?

24.com and The SpaceStation recently launched the findings of their first mobile study at an industry event in Johannesburg and Cape Town...

Issued by The SpaceStation 1 Apr 2019

Different SA time zones, because loadshedding? The best of April Fool's Day 2019
Different SA time zones, because loadshedding? The best of April Fool's Day 2019

It's that day of the year again where we take the news with a pinch of salt. See our favourite 'we know it's not true just because it was published today' headline below...

By Leigh Andrews 1 Apr 2019

Ford integrates Waze for SA motorists
Ford integrates Waze for SA motorists

Waze users in South Africa can now project the app's real-time traffic and navigation service onto the touch screen in Ford vehicles...

25 Mar 2019

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