During the advertising reel, the audience is exposed to the Nedbank Dezign commercial. Two enthusiastic actors jump up, inviting the audience to play a game of charades - the actors then begin to act out the spelling of the word Dezign.
The first participant to correctly guess the word wins a prize. To create additional buzz, spot prizes are distributed and at the end of the movie the audience are handed scratch cards offering further prizes.
Owlhurst Communications for Cinevation
