Fresh, crisp image for TLC

Evan Sotiropoulos, CD of five0six comments, "The client's brief was to evolve and update the identity and to make it fresher, simpler and less intricate. The new identity will ensure that its positioning will have a consistent graphic language across all marketing and advertising collateral, be it email, adverts or proposals."

"The business has grown exponentially and has reached a level where we are considered a valued media solution to many businesses," explains TLC's Brett Tucker. "Our new image is fresh and portrays something of a more matured media business than we were over ten years ago. We believe the redesign will make the market consider the targeted washroom space more seriously. We have evolved and reflect that in our physical image."