
In the news
Cars.co.za dominates Cape Town's highways

As a media owner we get many requests from brands wanting the biggest and the best sites in Cape Town to ensure great impact.
But... what if there is nothing available? What is the best way to ensure prime exposure and impact? How do you get this and ensure it still meets the client's budget restrictions?
The solution is a fairly simple one... buy in bulk and save!
We had the opportunity to work with CARS.CO.ZA on such a campaign. The artwork supplied was simple, bold and incredibly impactful!
Instead of booking one spectacular site we put forward a package of sites across WC. Covering regions from Cape Town CBD, along the N1, N2, even a great site on Marine Drive.
The combination of these billboards gave the client a monthly exposure rate of over 4.2 million commuters across the peninsula! - The low cost/high impact ensured that Cars.co.za received MAXIMUM exposure for a very minimal financial outlay.
- Media planners, take note: The Western Cape’s 2025 event calendar is a goldmine for OOH30 Apr 13:32
- Tractor adds new key sites in SA’s main metros to its network04 Apr 09:03
- Tractor Media Holdings appoints Steve Duck as chief revenue officer to drive growth and data-driven innovation18 Feb 11:54
- Tractor adds 8 new digital sites in key suburbs to its inventory arsenal28 Nov 10:12
- Ho Ho Holiday spend: Here’s how to maximise your festive campaigns with OOH22 Nov 13:22
Related
