[Biz Takeouts Podcast] 193: Zero Negative Energy launch with Adidas

• We look at the recently launched Adidas athletics division and the ZNE launch.
• Brett’s wish list for brand objectives for 2017.
• The launch and activations. Global and international.
• The value of TV, print and other mainstream media?
• The biggest obstacles to take up and planning of "new media" campaigns?
• Other activations planned for the brand stable for the rest of the year?
• The main challenges and or opportunities for your brand sector?

The news roundup from Bizcommunity:

• Did we just hear an industry rumble?
  
• Elevating SA digital agencies' specialist skills to world-class levels
  
• #BehindtheSelfie with... Francois Wessels
  
• In defence of the often maligned creative
  
• SA consumers express minimal loyalty to mobile data service providers

Bizcommunity.com's Biz Takeouts Marketing & Media Show takes South Africa's biggest online marketing, media and ad industry platform to the airwaves and gives relevant, useful and interesting insights into all aspects of marketing in SA, Africa and beyond. Each week, the show features the movers and the shakers of the industry, current media trends, upcoming events and brand activities.

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• Bizcommunity Special Section: Biz Takeouts
  
• Bizcommunity Search: Biz Takeouts
  
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• Twitter Search: #biztakeouts OR "Biz Takeouts"
  
• Email: moc.ytinummoczib@stuoekatzib