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It's Rhino month - DStv joins media fight

Animal Planet (DStv channel 264) is putting its Animal Planet Heroes Campaign into action. Together with DStv, it has teamed up with Save the Rhino International to stop rhino poachers' reign of terror in South Africa.

More than 90% of Africa's rhinos live in South Africa, where conservation methods have achieved great success since the 1970s. However, organised poaching has increased dramatically over the past two years. The plight of the rhino in South Africa is being widely reported, as the threat of rhino poaching in the country is at its highest level, with the population of rhino being reduced, according to recent reports.

Through both on-air promotions and magazine advertising, DStv viewers are encouraged to SMS 'Heroes' to 38215, to raise funds for the Hluhluwe-iMfolozi Park in KwaZulu-Natal, one of the rhino programs supported by Save the Rhino International. Each SMS costs R10 and after network and admin fee deductions, the balance will be donated to the charity. The campaign will run until 5 November 2010.

Rhino day today

Pledge your support today, Friday 10 September 2010 from 7am to 7pm in the Jacaranda 94.2 telethon in aid of the rhino's plight.

Rhino month, day for vuvuzelas

The WWF has declared September Rhino month, starting on 22 September, Rhino Day. It calls on all concerned citizens of the world to dust off their vuvuzelas, toot their horns and to make as much noise as possible, at 1pm, as a symbolic act to send a powerful message to leaders that the time to take serious and effective action against rhino poaching is now.

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