Subscribe & Follow
#CannesLions
- The new standardCarl Willoughby
- All the South African winnersDanette Breitenbach
Trending
-
-
-
-
Sibanye 'isn't short on money', but may shutter metal streamingClara Denina and Felix Njini
-
-
Temu app considered malicious malware in new US lawsuit [Updated]Lindsey Schutters
Jobs
- Office Manager Cape Town
- Events Project Manager/Activations Specialist Cape Town
- Event Promoter Nelspruit
- Project Manager Cape Town
Using technology to personalise your event experience
![Using technology to personalise your event experience](https://biz-file.com/c/1805/439472.jpg)
In an age of instant information and constant smartphone connectivity, today’s event guests expect personalisation at all times, and this has never been more relevant than it is in the event space. It’s not surprising: When guests log on to social media they’re served photographs and posts that have been specifically selected for them, when they shop online their homepage is filled with suggestions of items they might want to buy, and even watching TV through services like Netflix will result in a personalised selection of ‘recommended’ shows to binge next. But while personalisation in the age of technology might be easy enough online, it’s much harder to translate into the physical world…
To read the full article, visit our blog: https://www.wrxgrp.co.za/event-experience-personalisation/.
- Level 1 allowances and the opportunity of in-person events22 Oct 12:32
- Beware the charlatans, focus on your clients and team23 Jun 10:08
- Rapid antigen testing and the return to in-person events10 Jun 06:44
- Lockdowns shut many doors, but opportunity is now knocking15 Apr 07:34
- Channelling big tech to inspire growth in 202114 Apr 09:30
![](/res/img/s.gif)