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Media News South Africa

2002 ADvantage Ad Mag Awards Winners

The annual ADvantage Ad Mag Awards honours consumer magazines that have excelled in terms of branding, design, focus and circulation.

This year's judging panel included: Barbara Cooke, Marketing and Media Research Brokers; Yvonne Johnston, International Marketing Council; Virginia Hollis, The Media Shop; Karen Bailey, Cinevation; Elana de Swardt, FCB; Megan Chronis, Blue Ink Media and John Farquhar, ADvantage.

This year's winners are:

Magazine of the Year 2002

Winner: True Love
Editor: Khanyi Dhlomo-Mkhize

Best Motoring Magazine

Winner: Leisure Wheels
Editor: Johann van Loggerenberg

Best Environment Magazine

Winner: Africa Birds & Birding
Editor: Eve Gracie

Best International Women's Magazine

Winner: Shape
Editor: Heather Parker

Best International Men's Magazine

Winner: Men's Health
Editor: Jason Brown

Best Sport Magazine

Winner: Golf Digest
Editor: Stuart Mc Lean

Best In Flight Magazine

Winner: Sawubona
Editor: Denise Slabbert

Best Décor & Gardening Magazine

Winner: Visi
Editor: Sumien Brink

Best Leisure & Outdoor Magazine

Winner: Get Away
Editor: David Bristow

Best Lifestyle Magazine

Winner: Eat In
Editor: Lesley Spiro

Best Lifestyle Magazine

Winner: Eat Out
Editor: Lannice Snyman

Best Niche Interest Magazine

Winner: Insig
Editor: Elmarie Rautenbach

Best Health & Fitness Magazine

Winner: TLC Magazine
Editor: Gail Jennings

Best Local Women's Magazine

Winner: True Love
Editor: Khany Dhlomo-Mkhize

Best Mother & Child Magazine

Winner: Your Baby
Editor: Kate Sidley

Best Weekend Supplement

Winner: Sunday Times Lifestyle
Editor: Stephen Haw

Most Improved Magazine

Winner: Leadership
Editor: Tyron August

Source: Marketing Web

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