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    Uneasy take-off for Kulula

    Domestic airliner, Kulula, two weeks after its launch, is having its advertising budget increased and is looking to advertise on Metro FM and possibly in City Press, following accusations of racism in its media planning. "Although we did include black media right from the start, we have upweighted it since all the attention," says marketing manager Gidon Novick.
    Related articles:Comair launches new airline - kulula.com
    Source: Business Day


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