Registration deadline for August CMSA programme extended 15 July

Registration is open for the Chartered Marketer SA (CMSA) August evaluation programme, hosted by the Wits Graduate School of Business, until 15 July 2011. The CMSA designation continues to gain ground as a benchmark of marketing expertise, professional competence, integrity and accountability.

The programme will be run in:

Johannesburg Thursday 18 August to Saturday 20 August 2011
Cape Town Thursday 25 August to Saturday 27 August 2011
Durban Thursday 11 August to Saturday 13 August

The Board examination for all three programmes will be held in each of the three centres on Saturday 3 September 2011.

The implementation of the new Companies Act, plus new legislation such as the Consumer Protection Action, supports the view that marketers have a leading and vital role to play in their organisations' strategic business plans. Professional marketers are required to be accountable, as they assume responsibility for their company's' intangible asset base, particularly brand value and reputation. The accountability of marketers in this role is spelt out in the King 3 Code of Enterprise Governance.

Senior competent, qualified and skilled marketing professionals are invited to apply for admission to the CMSA programme by e-mailing Bonny on az.oc.asgnitekram@ofni.