Subscribe & Follow

Advertise your job ad

Jobs

Senior Art Director Cape Town
Data Strategist Johannesburg
Junior Digital Copywriter Cape Town
Client Service Director Johannesburg
Motion Designer Cape Town
Media Sales Executive London, Great Britain (UK)
Direct Radio Sales Executive Johannesburg
Marketing and Exhibitions Coordinator Pine Crest
Art Director/Senior Graphic Designers Durban
Social Media Executive London, Great Britain (UK)

Ghost Pops take Gold

20 Jun 2007

Jubilant Net#work BBDO bosses Abdulla Miya and Julian Watt phoned yesterday, Tuesday, 19 June 2007, from Cannes to say they had scooped a Gold Lion in the Promotions category for a merchandising idea for Simba Ghost Pops called “Vending machine”.

click to enlarge

The Cannes judges had never seen anything like it. A speaking, shaking, smoke filled vending machine. As you are about to choose your snack, the machine vibrates, a voice says: “Haloooo, come closer, buy Ghost Pops.” Obedience is rewarded with a “Thank you” and giggles.

Watching the reactions of people using the vending machine is like a script from Candid Camera.

The Ghost Pops vending machines, which have been rigged with motion sensors, are currently being installed in university campuses across South Africa.