Pieter Groenewald

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Pieter Groenewald

CEO

Location:Sandton, South Africa

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CEO and founder of theSALT, (a Nfinity Media company) a micro influencer marketing platform.

Articles

Word of Mouth Marketing has changed its game plan, but not its clout

Word of Mouth Marketing has changed its game plan, but not its clout

By Pieter Groenewald 16 May 2022

Why TikTok is a must for marketers

Why TikTok is a must for marketers

By Pieter Groenewald 12 Apr 2022

How to ensure an influencer marketing campaign goes viral

How to ensure an influencer marketing campaign goes viral

By Pieter Groenewald 7 Oct 2021

Influencer marketing cuts through the content shock of a digital age

By Pieter Groenewald 14 Jul 2021

Let's talk influence, not influencer marketing

Let's talk influence, not influencer marketing

By Pieter Groenewald 28 May 2019

Are employees the untapped marketing channel?

Are employees the untapped marketing channel?

By Pieter Groenewald 11 Mar 2019