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TPP hires national columnist as in-house strategist
Leading customer publishers, The Publishing Partnership (TPP), have recently employed lawyer, writer and columnist Sam Wilson to manage their brand repositioning and product development.
Sam Wilson, back-page columnist for Fairlady magazine among others, may seem like an unusual choice at first blush. But with a background in corporate law and a stint as a copy writer/strategist at a below the line advertising agency, Sam brings a unique skills package with which to manage TPP's rebranding process.