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Source: © 123rf A strategic partnership giving brands new opportunities to connect with audiences through music has been formed by WPP and the Universal Music Group (UMG).

WPP and UMG form partnership connecting audiences through music

18 Dec 2024

eMedia investments COO Antonio Lee appointed BRC chairperson to drive audience research innovation

eMedia investments COO Antonio Lee appointed BRC chairperson to drive audience research innovation

18 Dec 2024

#BestofBiz 2024: Marketing & Media

#BestofBiz 2024: Marketing & Media

17 Dec 2024

Source: © 123rf Platinum North West TV NPC has been awarded Community Television Broadcasting Service and Radio Frequency Spectrum licences by Icasa

Platinum North West TV NPC awarded CTBS and RFS licences

17 Dec 2024

Source: © Fernando Dantas The 10th edition of the Agency Scope Brazil 2024/25 study has identified an increase in the use of a pitch as a method of selecting agencies

Part 2: Agency Scope Brazil 2024/25 study: Pitch the number one method for agency selection

17 Dec 2024

https://communities.springernature.com/

Part 1: Agency Scope Brazil 2024/25 study: Brazilian advertiser companies revenue reaches R$ 3.6bn

13 Dec 2024

Metropolitan's “No. 1 for our No. 1s” campaign, created by Grey South Africa, flips the script on customer service (Image supplied)

#BehindtheCampaign: Metropolitan's No. 1 for our No. 1s shows what exceptional service is

13 Dec 2024

KDay 2025 just got even hotter with MiCasa and NastyC joining the line-up

KDay 2025 just got even hotter with MiCasa and NastyC joining the line-up

Primedia Broadcasting 13 Dec 2024

Applications now open for Samro's 2025 Music Creation Support Fund

Applications now open for Samro's 2025 Music Creation Support Fund

SAMRO 13 Dec 2024

Integrate to innovate

Integrate to innovate

Motherland OMNi 13 Dec 2024

Source:

Icasa opens applications for 2024 community sound broadcasting licences

13 Dec 2024

East Coast Radio season of sharing telethon: A resounding success in partnership with Pick n Pay

East Coast Radio season of sharing telethon: A resounding success in partnership with Pick n Pay

East Coast Radio 12 Dec 2024

Ifeoma Jibunoh the chief marketing officer at Cassava Technologies examines the role of curiosity in marketing (Image supplied)

3 key considerations in harnessing curiosity in marketing

Ifeoma Jibunoh 11 Dec 2024

Source: © 123rf Over the last five years, South Africa’s traditional TV viewership (on regulated services) has declined from 38.2 million to 32.5 million, but despite this content consumption remains robust

Content consumption remains robust, despite traditional TV and radio figures down

10 Dec 2024

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