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In brief Retail South Africa

New packaging for Royal desserts

Kraft Foods SA, manufacturer of Royal, has relaunched its range of jellies and puddings in new sachets, following global trends for more streamlined packaging. The new sachets are real space savers in the kitchen cupboard and the colourful designs hope to create a strong on-shelf presence. The new range of jellies and puddings is still available in the same flavours that consumers have come to recognise.

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