Subscribe & Follow
Advertise your job vacancies
Trending
Jobs
- Freelance Social Media Manager and Designer Johannesburg
- Layout Designer - Publishing Countrywide
- Junior Graphic Designer and Marketing Assistant Johannesburg
- Intern - Industrial Design Cape Town
- Web Designer Cape Town
- Graphic Designer Johannesburg
- Senior Art Director / Designer Johannesburg
- Graphic Designer Cape Town
- Mid-weight Multimedia Designer Somerset West
- Graphic/Digital Designer Johannesburg
Woolworths appoints UK(!) design firm to revamp packaging and identity.
How can a company that claims to support SA design ignore credible firms at home and appoint a UK design company (PearlFisher) to revamp its packaging and identity?
Isn't this the familiar old story? Company mouths off big time about the quality of SA design and fashion, going so far as to use many of its roleplayers in its actual advertising campaigns, while quietly handing over a multimillion buck job to a UK agency? When it comes to putting its money where its mouth is, Woolworths fails miserably. Hope someone has the balls to bring this up at the annual gathering of holy cows, the Design Indaba, that Woolworths sponsors.
![](/res/img/s.gif)