Acquired by Springleap.com's holding company, Fashion Evolution, it enables an advanced online customer feedback service that allows online businesses to showcase their customers' views and ratings publicly, which has proven to increase conversion rates up to 25%. It enables e-commerce businesses to develop a trustworthy communication platform with their customers, which directly translates into improved customer confidence and increased sales.
As a leading independent quality rating system for online retailers, it uses a structured operating model that is completely based on transactions. This acts as a natural spam filter, as this translates into protection from fictitious feedback and manipulation as only customers that have gone through the transaction process are qualified to provide feedback
Eran Eyal, Springleap.com co-founder said, “We are spearheading this joint venture forward in South Africa and surrounding regions. South African institutions will benefit immensely from having customer feedback with a premium level of certification and authenticity. Simultaneously, the certification standard affords the customer level of surety and comfort. Knowing that any institution carrying this prestigious standard deals with clients in a transparent and trustworthy manner and that their ratings are authentic.”
