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#CannesLions2016: Film Craft Lions winners!

The 2016 Cannes Film Craft Lions award ceremony resulted in 77 awards in total.

The Grand Prix award went to Droga5 and Epoch Films New York for their 'Under Armour Phelps' work for client Under Armour in the Direction category:

The winner delivered content that elevated the written script and transcended the craft so it became invisible. “The jury was completely immersed in the experience,” said Jury President, Laura Gregory, Founder & Chief Executive Officer of Great Guns.

Click here for Ann Nurock's exclusive event feedback from the Droga5/Under Armour talk at this week's Cannes Lions Festival of Creativity.

View the full table of winning work below.

All the 2016 Film Craft Lions winners

TitleClientProductEntrant CompanyProduction CompanyCountryPrize
A01 (Direction)
BECOMING BECKHAMH&MH&MADAM&EVEDDB LondonSONNY LondonUNITED KINGDOMBronze Lion
TINY DANCERJOHN LEWIS INSURANCEPREMIER HOME INSURANCEADAM&EVEDDB LondonBLINK PRODUCTIONS LondonUNITED KINGDOMBronze Lion
CLOSE TO HOMEAT&TAT&TBBDO New YorkANONYMOUS CONTENT Culver CityUSAGold Lion
HOME FOR CHRISTMASEDEKA ZENTRALE & CO. KGEDEKAJUNG von MATT HamburgTEMPOMEDIA HamburgGERMANYBronze Lion
AMBUJA KHALIAMBUJA CEMENTAMBUJA CEMENTEARLY MAN FILMS MumbaiEARLY MAN FILMS MumbaiINDIABronze Lion
FLETCHER'S DRIVEAT&T - IT CAN WAITITCANWAIT.COMSMUGGLER New York SMUGGLER New York USABronze Lion
HENNESSY THE PICCARDSHENNESSY / LVMHHENNESSYDROGA5 New YorkSOMESUCH London / ANONYMOUS CONTENT Culver City / MILL+ New YorkUSAGold Lion
KLARNA - "FISH"KLARNAKLARNAMJZ LONDON MJZ LONDON UNITED KINGDOMBronze Lion
PARALLEL LIVESTHE PRINCE'S TRUSTTHE PRINCE'S TRUSTSMUGGLER LondonSMUGGLER LondonUNITED KINGDOMBronze Lion
UNDER ARMOUR USA WOMENS GYMNASTICSUNDER ARMOURUNDER ARMOURDROGA5 New YorkEPOCH FILMS New YorkUSAGold Lion
UNDER ARMOUR PHELPSUNDER ARMOURUNDER ARMOURDROGA5 New YorkEPOCH FILMS New YorkUSAGrand Prix
ONE MORE DAYONEMOREDAY.TODAYGUN CONTROL PSASTATION FILM New York City, NYSTATION FILM New York City, NYUSABronze Lion
A02 (Script)
ODE TO SOHOBRITISH FASHION COUNCILLONDON FASHION WEEKBBH LondonBLACK SHEEP STUDIOS LondonUNITED KINGDOMBronze Lion
THE BOYS 'IMPACT'PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIABONDSCLEMENGER BBDO MELBOURNE GUILTY CONTENT MelbourneAUSTRALIABronze Lion Campaign
THE BOYS 'SWIM'PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIABONDSCLEMENGER BBDO MELBOURNE GUILTY CONTENT MelbourneAUSTRALIABronze Lion Campaign
THE BOYS 'CYCLE'PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIABONDSCLEMENGER BBDO MELBOURNE GUILTY CONTENT MelbourneAUSTRALIABronze Lion Campaign
DEARDADDYCARE NORWAYDOMESTIC VIOLENCE AWARENESSSCHJAERVEN REKLAMEBYRÅ OsloTANGRYSTAN OsloNORWAYGold Lion
LOOKING BACKCLARK STREET BRIDGEWRITING SCHOOLFCB CHICAGO LORD + THOMAS ChicagoUSAGold Lion
GIRLS CAN'T CODEGIRLS WHO CODENON-PROFITMcCANN NEW YORK TOOL New York City, NYUSABronze Lion
LASTNIKECLOTHING, FOOTWEAR AND ACCESSORIESWIEDEN+KENNEDY PortlandPARK PICTURES Santa Monica / A52 Santa Monica / WALKER Los AngelesUSASilver Lion
A03 (Casting)
TINY DANCERJOHN LEWIS INSURANCEPREMIER HOME INSURANCEADAM&EVEDDB LondonBLINK PRODUCTIONS LondonUNITED KINGDOMBronze Lion
ULTIMATE DEATH SCENESEA SHEPHERD AUSTRALIAANTI WHALINGTHE WORKS SYDNEY TAXI FILM SydneyAUSTRALIABronze Lion
FIREFLY MANINDEPENDENT INCUBATOROCEDELNITTO TokyoGEEK PICTURES TokyoJAPANBronze Lion
LASTNIKENIKEPARK PICTURES New YorkPARK PICTURES New YorkUSABronze Lion
A04 (Production Design / Art Direction)
THE WORLD OF AUTISMAUTISM SPEAKSAUTISM SPEAKSBBDO New YorkLOBO São PauloUSABronze Lion
SHOCKWAVE (ONDE DE CHOC)DÉLÉGATION À LA SÉCURITÉ ET À LA CIRCULATION ROUTIÈRESFRENCH ROAD SAFETYLA CHOSE ParisQUAD PRODUCTIONS ClichyFRANCEBronze Lion Campaign
LOSS OF CONTROL (PERTE DE CONTRÔLE)DÉLÉGATION À LA SÉCURITÉ ET À LA CIRCULATION ROUTIÈRESFRENCH ROAD SAFETYLA CHOSE ParisQUAD PRODUCTIONS ClichyFRANCEBronze Lion Campaign
CHANNEL 4 REBRANDCHANNEL 4CHANNEL 4 REBRAND4creative London4creative LondonUNITED KINGDOMSilver Lion
HISTORY OF SOUNDAPPLEAPPLE MUSICTBWA\MEDIA ARTS LAB Los AngelesSTINK Los AngelesUSABronze Lion
THE CHEESEKLARNAFINANCIAL PRODUCTS & SERVICESDDB STOCKHOLM SWEDENBronze Lion Campaign
THE SWIMKLARNAFINANCIAL PRODUCTS & SERVICESDDB STOCKHOLM SWEDENBronze Lion Campaign
THE FISHKLARNAFINANCIAL PRODUCTS & SERVICESDDB STOCKHOLM SWEDENBronze Lion Campaign
HENNESSY THE PICCARDSHENNESSY / LVMHHENNESSYDROGA5 New YorkSOMESUCH London / ANONYMOUS CONTENT Culver City / MILL+ New YorkUSAGold Lion
A DIFFERENT PARISAIRBNBAIRBNBTBWA\SINGAPORE SIXTOES TV Singapore / PHOTOPLAY FILMS Sydney / CUTTING EDGE SydneySINGAPOREBronze Lion
PARALLEL LIVESTHE PRINCE'S TRUSTTHE PRINCE'S TRUSTSMUGGLER LondonSMUGGLER LondonUNITED KINGDOMBronze Lion
A05 (Cinematography)
SAMSUNG CYCLING - WE ARE GREATER THAN I - LES DOMESTIQUESSAMSUNGSAMSUNG GALAXY72ANDSUNNY AMSTERDAM KNUCKLEHEAD LondonTHE NETHERLANDSBronze Lion
SAMSUNG SURF - WE ARE GREATER THAN I - WITHOUT YOU I’M NOTHINGSAMSUNGSAMSUNG GALAXY72ANDSUNNY AMSTERDAM STINK LondonTHE NETHERLANDSBronze Lion
HENNESSY THE PICCARDSHENNESSY / LVMHHENNESSYDROGA5 New YorkSOMESUCH London / ANONYMOUS CONTENT Culver City / MILL+ New YorkUSAGold Lion
TREASURE TODAYMEMORIESLABMEMORIESLABFRED & FARID SHANGHAI FRED & FARID SHANGHAI CHINABronze Lion
SHARK DANCERHUAWEIMATE SOGILVY & MATHER SHANGHAI RSA FILMS LondonCHINABronze Lion
UNDER ARMOUR USA WOMENS GYMNASTICSUNDER ARMOURUNDER ARMOURDROGA5 New YorkEPOCH FILMS New YorkUSASilver Lion
UNDER ARMOUR PHELPSUNDER ARMOURUNDER ARMOURDROGA5 New YorkEPOCH FILMS New YorkUSAGold Lion
A06 (Editing)
CLOSE TO HOMEAT&TAT&TBBDO New YorkANONYMOUS CONTENT Culver CityUSASilver Lion
SONY TKOSTINKDIGITALSONY ACTION CAMBIG CHOP LondonBIG CHOP London / SPINDLE PRODUCTIONS NorwichUNITED KINGDOMGold Lion
UNDER ARMOUR USA WOMENS GYMNASTICSUNDER ARMOURUNDER ARMOURDROGA5 New YorkEPOCH FILMS New YorkUSASilver Lion
UNDER ARMOUR PHELPSUNDER ARMOURUNDER ARMOURDROGA5 New YorkEPOCH FILMS New YorkUSASilver Lion
A07 (Use of Original Music)
YOUR FUTURE IS NOT MINEADIDASADIDAS ORIGINALSSQUEAK E CLEAN PRODUCTIONS Los AngelesRSA FILMS Los AngelesUSAGold Lion
ENVYSVENSONHAIR TREATMENT CLINICTAPSA | Y&R MadridLEE FILMS MadridSPAINBronze Lion
HOUSE MAIDKATAOKA&CO.,LTDVAN HOUTEN COCOAAOI PRO TokyoAOI PRO TokyoJAPANBronze Lion
BIGGER THAN USHARMAN INTERNATIONAL/ JBLJBL HEADPHONESAMUSEMENT PARK ENTERTAINMENT Los AngelesAMUSEMENT PARK ENTERTAINMENT Los AngelesUSABronze Lion
A08 (Use of Licensed / Adapted Music)
JANEHPSPROUT180LA Santa MonicaPARK PICTURES Santa Monica / AGORAPHONE BrooklynUSABronze Lion
COMPTONTHE GRAMMYSTHE 58TH GRAMMY AWARDSTBWA\CHIAT\DAY Los AngelesTBWA\CHIAT\DAY Los AngelesUSABronze Lion
SUPER BOWL BABIES CHOIRNATIONAL FOOTBALL LEAGUESUPER BOWL 50GREY NEW YORK TOWNHOUSE 23 New York / PARK PICTURES New York / EXILE Santa MonicaUSASilver Lion
WIENER STAMPEDEHEINZHEINZ CONDIMENTS (KETCHUP VARIETY, MUSTARD, BBQ SAUCE)DAVID MiamiBISCUIT FILMWORKS Los Angeles / CUT + RUN Santa Monica / THE MILL Los AngelesUSABronze Lion
UNDER ARMOUR USA WOMENS GYMNASTICSUNDER ARMOURUNDER ARMOURDROGA5 New YorkEPOCH FILMS New YorkUSASilver Lion
UNDER ARMOUR PHELPSUNDER ARMOURUNDER ARMOURDROGA5 New YorkEPOCH FILMS New YorkUSAGold Lion
LASTNIKECLOTHING, FOOTWEAR AND ACCESSORIESWIEDEN+KENNEDY PortlandPARK PICTURES Santa Monica / A52 Santa Monica / WALKER Los AngelesUSABronze Lion
A09 (Sound Design)
TELL THE WORLDDELTADELTA AIR LINESSMUGGLER New York SMUGGLER New York USASilver Lion
PAPERHONDAHONDAFACTORY LondonFACTORY LondonUNITED KINGDOMBronze Lion
HENNESSY THE PICCARDSHENNESSY / LVMHHENNESSYDROGA5 New YorkSOMESUCH London / ANONYMOUS CONTENT Culver City / MILL+ New YorkUSAGold Lion
A10 (Animation)
PAPERAMERIAN HONDA MOTOR CO.HONDARPA Santa Monica RESET Santa Monica / ROCK PAPER SCISSORS Santa Monica / A52 Santa MonicaUSASilver Lion
MALAK AND THE BOATUNICEFHUMANITARIAN AID180LA Santa MonicaHOUSE OF COLORS Sao PauloUSASilver Lion
THE WORLD OF AUTISMAUTISM SPEAKSAUTISM SPEAKSBBDO New YorkLOBO São PauloUSABronze Lion
MOG'S CALAMITYSAINSBURY'SSUPERMARKETAMVBBDO LondonOUTSIDER LondonUNITED KINGDOMBronze Lion
JUSTINOLOTERÍAS Y APUESTAS DEL ESTADOCHRISTMAS LOTTERYLEO BURNETT MadridPASSION PICTURES London / BLUR PRODUCCIONES Madrid / MILFORD FILM & ANIMATION StockholmSPAINSilver Lion
ITV KNITTED AD BREAKITVITVITV CREATIVE LondonITV CREATIVE LondonUNITED KINGDOMSilver Lion
SSE 'PIER'ADAM&EVEDDBSSETHE MILL LondonACADEMY FILMS LondonUNITED KINGDOMGold Lion
A11 (Visual Effects)
UNDER ARMOUR RULE YOURSELFUNDER ARMOURUNDER ARMOURDROGA5 New YorkRESET Santa MonicaUSABronze Lion
SHOCKWAVE (ONDE DE CHOC)ROAD SAFETYROAD SAFETYQUAD PRODUCTIONS ClichyQUAD PRODUCTIONS Clichy / FIX STUDIO ClichyFRANCEBronze Lion Campaign
LOSS OF CONTROL (PERTE DE CONTRÔLE)ROAD SAFETYROAD SAFETYQUAD PRODUCTIONS ClichyQUAD PRODUCTIONS Clichy / FIX STUDIO ClichyFRANCEBronze Lion Campaign
HENNESSY THE PICCARDSHENNESSY / LVMHHENNESSYDROGA5 New YorkSOMESUCH London / ANONYMOUS CONTENT Culver City / MILL+ New YorkUSAGold Lion
CHEMICAL BROTHERS 'WIDE OPEN'VIRGIN RECORDSCHEMICAL BROTHERSTHE MILL LondonOUTSIDER LondonUNITED KINGDOMGold Lion
SKY 'Q'SKYSKY Q FLUID VIEWINGTHE MILL LondonBROTHERS AND SISTERS London / BISCUIT FILMWORKS LondonUNITED KINGDOMBronze Lion
SSE 'PIER'ADAM&EVEDDBSSETHE MILL LondonACADEMY FILMS LondonUNITED KINGDOMGold Lion
A12 (Achievement in Production)
HIGH SCHOOL GIRL?SHISEIDO CO.,SHISEIDO'S PRODUCTS (MAJOLICA MAJORCA / INTEGRATE)WATTS OF TOKYO WATTS OF TOKYO JAPANGold Lion
TARGET CREATES FIRST EVER LIVE MUSIC VIDEO WITH GWEN STEFANITARGETRETAILDEUTSCH LA WONDROS Los AngelesUSABronze Lion
OK GO — UPSIDE DOWN & INSIDE OUTS7 AIRLINESS7 AIRLINESTUTKOVBUDKOV VolgogradPROFILM Moscow / BOB INDUSTRIES Santa MonicaRUSSIABronze Lion

Click here for a reminder of the Cannes Film Craft Lions 2016 Lions shortlist in full.


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