Brand activism | Bizcommunity

Brand activism | Bizcommunity

News

Branding

Should brands take a stance on social and political issues?

Geetanjali Saluja and Nitika Garg 29 Aug 2024

SAMRA Annual Conference 2024 – The winners of the best papers are...

Research

SAMRA Annual Conference 2024 – The winners of the best papers are...

Issued by SAMRA 4 Jun 2024

Research masterminds are coming together at The SAMRA Annual Conference this week

Events & Conferencing

Research masterminds are coming together at The SAMRA Annual Conference this week

Issued by Samra 20 May 2024

Source: WEF Sam Altman, CEO of OpenAI; Marc Benioff, chair and CEO of Salesforce; Albert Bourla, CEO of Pfizer; Jeremy Hunt, chancellor of the Exchequer of the UK; Julie Sweet, chair and CEO of Accenture; and CNN host Fareed Zakaria speak about technological advances on 18 January

PR & Communications

Davos: 4 themes for PR and communication practitioners for 2024

24 Jan 2024

Source: PRovoke Media The 2023 Global Sabre Awards' Global Agency of the Year is the Weber Shandwick Collective

PR & Communications

The Weber Shandwick Collective named 2023 Global Sabre Awards' Global Agency of the Year

10 Nov 2023

Marketing

Is brand activism just a case of 'make them cry, make them buy'?

Dashni Vilakazi 24 Jan 2023

#LunchtimeMarketing

#LunchtimeMarketing: Brand activism is about what you do

19 Dec 2022

Source: © Denis Putilov Today businesses have to prioritise relevant, personalised client experiences

Marketing

Prioritising the personalised experience for success

25 May 2022

What you should know about marketing in 2021

Marketing

What you should know about marketing in 2021

Rirhandzu Shingwenyana 2 Feb 2021

2021 media trends and predictions

Media

2021 media trends and predictions

Issued by Kantar 18 Nov 2020

Media

Warc releases brand activism guide to BLM era

13 Oct 2020

The evolution of purpose

Branding

The evolution of purpose

Graham Staplehurst, Issued by Kantar 29 Sep 2020

Photo by from .

Branding

Beyond the hype: How brands can take concrete steps to support the Black community

Ali Diallo 14 Aug 2020

AME Awards announces 2020 finalists

Advertising

AME Awards announces 2020 finalists

4 May 2020

Warc Global Ad Trends: Search advertising will rise 9.6% but growth slowest since 2015

Research

Warc Global Ad Trends: Search advertising will rise 9.6% but growth slowest since 2015

21 Nov 2019

Image credit: Nike.

Marketing

World Media Group survey identifies activism as key campaign benefit

7 Nov 2019

Bronwyn Williams, future finance specialist at Flux Trends. Image credit: .

Digital

Can brands survive the era of fake news, jaded consumers and robot trolls?

Luise Allemann 30 Sep 2019

Reebok launches 'Pride Collection' ahead of Pride Month

Fashion & Homeware

Reebok launches 'Pride Collection' ahead of Pride Month

20 May 2019

Khumo Theko, trend spotter at Flux Trends.

Marketing

Brands, pay attention to these new urban tribes

Juanita Pienaar 3 Apr 2019

#BizTrends2019: The state we are in

Top Trends

#BizTrends2019: The state we are in

Dion Chang, Khumo Theko 7 Jan 2019

Sheila McGillivray, tribe leader at One Lady & A Tribe.

Trends

#BizTrends2019: The four Ps of cause marketing in 2019

Sheila McGillivray 25 Jan 2019

Youth Marketing

What Generation Z wants - how to attract the "next" generation to your brand and business

Bronwyn Williams 17 Oct 2018

Trevyn McGowan, co-founder of Business of Design and the Guild Group.

Design

#BODJHB: A disconnect between business and purpose

Jessica Tennant 19 Oct 2017

Trends

#BizTrends2017: 17 trends for 2017

Louise Marsland 27 Feb 2017

Lady Gaga rocks the Super Bowl half time show - @forbes

Advertising

#TRENDING: Brand activism ruled Super Bowl 2017

Louise Marsland 6 Feb 2017

Advertising

#ABSA-&-Coca-Cola-GET-IT: But can they convert the lives they changed into active brand communities?

Bandile Ndzishe 3 Nov 2016

Image credit: iStock

Advertising

Is it wise for brands to insult black township consumers who are worth R100bn?

Bandile Ndzishe 12 Oct 2016

Branding

Contact centre is integral part of brand activism

Lisa Roos 21 Jul 2015

Branding

Cannes launch unpacks brand activism

24 Jun 2015

Branding

Let us encourage brand activism

Gordon Cook 27 Mar 2015

Branding

Brand trends 2005

28 Apr 2005

Let's do Biz