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With over 20 years of experience in PR and Marketing, Ronelle is one of the South African communications industry's most influential voices. It was during her four-year tenure as the Marketing Manager for Dimension Data that Ronelle discovered her passion for the technology sector, and she went on to open Red Ribbon Communications in 2003 with a view to providing specialist PR services for clients in this field. A well-respected member of the local PR community, Ronelle has also lectured extensively at both Varsity College and UNISA, where she attained her BTech in Public Relations Management in 1995.