Nicky Brand

Nicky Brand

Senior Business Consultant at Acceleration
Location:South Africa

Profile

Nicky Brand is a senior business consultant at Acceleration.
Embrace the 'inclusion revolution'
Embrace the 'inclusion revolution'

Given that 70% of consumers prefer to buy from brands that are inclusive, marketers are embracing the "inclusion revolution" by means of ad campaigns, social content and CSI initiatives...

Nicky BrandBy Nicky Brand 14 Jan 2021

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Preparing your brand for the female consumer of 2030

Nicky Brand, senior business consultant at Acceleration writes that the women of 2030 will not be stereotyped and elaborates on research from Wunderman Thompson which identifies five emerging female archetypes for the modern marketer to consider...

Nicky BrandBy Nicky Brand 4 Sep 2020

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